Somya Seth aka Aradhya of Dil Ki Nazar Se.. Khoobsurat

Somya Seth aka Aradhya of Dil Ki Nazar Se.. Khoobsurat

“Since I am Banarsi I have seen really colorful Holi during my childhood days. Dye colors of Banarsi saries with bhang were used. From the time I have been in Bombay it has always been a dry Holi with my family, this year also I plan to have dry Holi because of the Maharashtra drought…I’m aware about the conditions of Maharashtra districts like 11,000 villages are facing water crisis and 3,905 villages have suffered more than 50 per cent crop loss. I Am doing my bit and I strongly want everyone to do their bit”

Mouly Ganguly aka Anusha of Kyaa Hua Teraa Vaada-

Every festival is about togetherness spreading love and joy. For Holi I wish people save water and find an alternative way of celebrating our festival, as far me and my husband Mazher will be out of mumbai to spend some time alone.

Vishal Singh aka Jeet Ahuja from Parvarrish –

Holi- Holi is my favorite festival. I love to play with the colors but this time It’s a long weekend and I will be celebrating out of the country. Though I will be going to miss the festival of India.

Anchal Munjal aka Ravee Ahuja from Parvarrish-

Holi- I always like to play eco-friendly Holi. When I was a kid I used to enjoy and play Holi every year, but now I am bit scared of the permanent colors.

Simran Kaur aka Anaamika from Anaamika

Holi- I don’t like to play Holi. I am very particular about my skin and complexion. I am a cleanliness freak. I generally follow the notion of “Khao piyo mast raho” but without colors.

Rohit Khurana aka Madhav from Dil ki Nazar se…Khoobsurat

Holi- I love to play Holi with my friends in mumbai. Since I am shooting in mumbai and my family stays in Delhi I hardly get a chance to play with them. I play with colours and water. Friends get together and do rain dance. When I was young, I remember throwing balloons from the rooftop and used to get excited when the aim would be bang on. Guys in our area take this day as an opportunity and put colors on girls. It’s a fun day overall.

Krapika Singh Jat

Management Associate

krapikasingh.jat@hkstrategies.com

D : +022 4066 1755

M : +91 0 9167711160

F : +022 4066 1792

Description: http://www.hkstrategies.com/sites/default/files/hks_email_sig_logo_IPAN.jpg

IPAN Hill+Knowlton Strategies

http://www.hkstrategies.in

Indian Idol Junior

Indian Idol Junior – the all new version of the hugely popular hit show that offers paisa vasool entertainment is back in a brand new format. With new season comes some new changes and this season promises to be even more entertaining and dhamakedaar with the baaps of entertainment taking centre stage. For the first time ever Indian Idol is going to cater to its younger fans and bring a season for the young singing Idols. The kids aged between 5 – 15 yrs will have the opportunity to show their singing prowess and stand a chance to become the first Indian Idol Junior of the nation. As everyone knows that Vishal & Shekhar are all set to judge Indian Idol Junior. Despite them there is another very talented singer who is going to join the duo Vishal & Shekhar and it is the singer with melodious voice Shreya Ghosal. The hunt for Indian Idol junior has begun with the boot activities at different cities. The kids between age group 5-15 years will have the opportunity to participate in the show and to try for Indian Idol Junior.

Krapika Singh Jat

Management Associate

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Siyaram’s Adds Two Vibrant Collections Under Royale Linen

Mumbai, 21st March, 2013: After the successful launch of Royale Linen – a linen fabric brand last year, Siyaram’s has added 2 vibrant collections under the same brand for the linen loving fashion conscious Indian male. The collections were inaugurated by the renowned Bollywood fashion designer and the brand ambassador for Royale Linen Mr. Manish Malhotra. The event was held on 21st March at an International textile & Ingredient Innovation Show – InFashion in Goregaon, Mumbai. Both the collections were strongly appreciated by all the dealers and retailers from all across the country who were present at the launch.

Speaking on the occasion, Mr. Ramesh Poddar – Chairman & MD, Siyaram Silk Mills Ltd. said – “It has always been our endeavor to bring the best of fashion from around the world to our fashion conscious consumers. Royale Linen, since its launch last year has grown and flourished in this niche and premium segment of linen fabric. In such time span, Royal Linen has become the brand of choice for the linen lovers in India. To replicate this trust shown by our customers, we have launched these two vibrant and bright collections under Royale Linen – Purito and Vivante. These collections are unique by themselves and are carved to enhance the royal image of the person wearing them.”

Mr. Manish Malhotra, Royal Linen’s brand ambassador and a noted Fashion Guru expressed his joy after inaugurating the new Royale Linen collections – “It is a wonderful feeling being associated with a brand like Royale Linen. Royale Linen has been offering the purest and most premium linen fabric which transfers the royal appeal to the person wearing it. The new collections launched today are the unique, vibrant and still pure ones which I feel are meant for a pro-fashion persona like me.

Purito, as the name reflects is the collection of pure plain colours which gives the consumer more than 50 different variations to choose from. The major attraction of Purito is a range of Pure Whites which is available in 125 Lea. Vivante as the name suggests is the unique collection made from 150 Lea presented in various colours. Both the collections are available in more than 1,00,000 Multi Brand Outlets across the country.

About Royale Linen: Royale Linen by Siyaram’s is a fusion of modern and contemporary style designed for the new age fashion conscious. Royale Linen fabrics have a high luster and their natural colour ranges from shades of ivory, ecru (light grayish-yellowish brown), tan or grey. Royale Linen fabric is treated using the latest ‘Aero finish’ technology that gives the fabric an impressive luster and a perfect fall. It is a brand that speaks of pure elegance and excellent class. It is a collection which is all about style, elitism and being in command.

Siyaram’s boasts of a strong brand portfolio consisting of popular brands like Siyaram’s, Royale Linen, J.Hampstead, Oxemberg, Mistair & Casa Moda to name a few. It is perhaps the only player in the industry that has a brand catering to each segment in the textile space..

About Siyaram Silk Mills Ltd: Siyaram Silk Mills Ltd is the largest producer of blended high fashion suiting’s shirting’s and apparels. The leaders in business for over 3 decades producing over 60 million meters per annum with an unparallel network of 1,00,000 retailers and over 450 dealer network Pan India with a sales force of over 650 dedicated employees. Siyaram’s belief in providing value to its customers is the reason behind it having the widest range of latest machinery in its eco-friendly plants at Tarapur, Daman and Silvassa.

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On the Onset of Holi Unveiling of the “Color Blast” By the Bold & Stunning Poonam Pandey.

A one of a kind initiative by Actor Rahul Raj Singh

founder of ‘Yuva Tiger Entertainment’ and in assciation with purple stone entertainment

With support from Saloni Sharma co founder of yuva tiger entertainment, DJ angel ,dj notorious,dj bunny were present along with Rahul raj singh

It was the Unveiling of the “Color Blast” By the Bold & Stunning Poonam Pandey. It is one of a kind initiative by Rahul Raj Singh founder of ‘Yuva Tiger Entertainment’ It was a celebration in Support of an NGO, Apna Ghar

Poonam Pandey Grooved on to the worldwide famous Harlem Shake at the event.,she is the first one to do a Harlem shake in India on Holi and donating for apna ghar.

She posed boldly and played with the colors to celebrate Holi.

Bold and Sensuous Poonam says, “I love the festival of Holi, people should forget all the differences and should celebrate this festival with all. And this one is for a cause, so it gives much pleasure.”

Yuva Tiger Entertainment is a multi-faceted entertainment business with a global approach. We specialize in the coordination and production of films, music videos, commercial ads, corporate ads, festivals, open air concerts, social, corporate, lifestyle events and exhibition spaces. All events and work are custom tailored to fit the specific needs and interests of each client. Whether it is a product launch, corporate dinner, fashion show or fundraising gala our company will handle every detail to make your event unique and hassle-free.

Yuva Tiger Entertainment formed in the year 2006 has been carried forward with the joint efforts and dedication of a few young business aspirants.

Yuva Tiger Entertainment is continuing to build on its reputation of providing a platform for artists of various genres to get on the ‘scene’. It has come a long way since its foundation. From boardroom meetings to entertainment extravaganzas and anything in between, whether its events, festivals, movie production or experiential marketing you’re talking about, we have the skill, dedication and the in-house resources to make it happen. Our attention to detail is renowned and is evident across every aspect of our work – from creative visualization, décor and entertainment to current legislation, crowd control and security management.

DIRECTLY FROM THE TIGERS:

Rahul Raj Singh

It wasn’t easy at first but nothing worthwhile comes for free, one has to earn it. I had a Business plan and a big dream; these two things were my only weapons to fight against all odds and criticism. I followed my heart and went ahead to form Yuva Tiger Entertainment. I and not to forget my entire team put in a lot of hard work and time to keep this company going. I believe in being the best so my dedication shall not falter. Yuva Tigers look forward to work with all our clients and provide them with the very best they deserve.

ABOUT HOLI & POONAM PANDEY:

On the Onset of Holi Unveiling of the “Color Blast” By the Bold & Stunning Poonam Pandey. A one of a kind initiative by Actor Rahul Raj Singh, founder of ‘Yuva Tiger Entertainment’. A celebration in Support of an NGO, Apna Ghar. Poonam Pandey to Groove on to the worldwide famous Harlem Shake at the event.

For Further information Contact Parul Chawla: 9833577407/9004136155

Thanks & Regards,
Piicture N Kraft

19/101 Mhada Complex,Oshiwara Garden Lane,New Link Road,
Andheri (West) Mumbai-400053
Email-parulcpnk@gmail.com & roofiya@picturenkraft.com
Tel Nos.9833577407/ 9004136155 / 022 -22926509

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Kangana’s B’day is on March 23rd

With her decision to be more active on the social networking sites, a couple of details about Kangana Ranut, the ever changing style icon who looks glamorous in whatever she wear, need to be clarified so that she can connect to her fans better.

Everybody seems to be celebrating her birthday on March 20th, however, this is to rectify that her actual birthday is on March 23rd. Apart from this another clarification that needs to be made with regards to the way her name is spelt. The actual spelling is ‘Kanagana Ranaut’.

It is awaited to see how the diva celebrates her B’day bash this year.

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“Actress Amrita Puri felicitated as a woman of substance”

21st March 2013

Actress Amrita Puri was felicitated by WIFT (Women in Film & Television Association) as a young rising talent who has portrayed versatility by taking up unconventional roles at such a young stage in her career. As a part of the celebrations on women’s month, Manubhai Jewellers together with WIFT India honors and felicitates women who have contributed to the society.

Hailing from a family which has a business background, Amrita has taken a road which leads her to the media industry. “After playing unconventional roles which required me to go under complete transformation to get into the character, I feel honored and humble to have been felicitated at such an early stage of my career. The characters of Shefali in Aisha and Vidya in Kai Po Che, were similar but yet very different. The characters required me to look as simple as possible contrary to the fashion and jewellery lover that I am. For me jewellery is not about being glamorous but something which propagates elegance and at the same time is comfortable to carry. Being felicitated was completely unexpected but definitely an assurance that I am headed into the right direction. And nothing makes it more beautiful than being greeted amid pretty sets of stones”, says actress Amrita Puri at Manubhai Jewellers.

“We have always stood behind the cause for women. It is they, who we believe have made us who we are today. Jewellery and women always make a perfect match. This month we are celebrating The Women’s month in association with WIFT in an effort to honor the hard work and dedication of women in the field of film, television and other screen media. Manubhai Jewellers and WIFT have a strong connect as collectively we believe in celebrating womanhood,” quotes Samir Sagar, Director; Manubhai Jewellers.

“Amrita is considered as one of the rising talents in the film and television sector and is a woman of substance known for the roles she has chosen. WIFT strives to make a difference to young women seeking an opportunity to train from the best through regular workshops and events”, says Petrina D’Rozario, Founder President; WIFT India.

For further information:

Kindly contact:

Keyur Barad

Naeem Shaikh

keyur@geckoworldwide.in

naeem@geckoworldwide.in

+91-98206 69065

+91-90298 60979

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Ragini Nandwani, who made her debut with Dehradun Diary opposite Adhyayan Suman is on a roll these days. With the recent announcement as female lead of a south film opposite Tamil superstar Vijay, the talented actress is very excited.

Also popularly known for her character in Mrs Kaushik ki Paanch Bahueyn, she plays a Hindi speaking North Indian girl in the movie. With the shooting almost complete, the entire cast and crew are very impressed with her professionalism and the talent she gets on board every time she faces the camera. According to source, “Ragini has been flooded with lots of offers opposite top south stars.”

Ragini is very happy with the fact that she has been well received by South film industry. Currently she is attending a lot of script reading sessions to sign her next film. A source close to the actor says, “She is going slow and not signing films for the sake of it. She is focussing on quality of work rather than quantity.” She is already signed a Bollywood film and very soon there would be an official announcement for the same. By the looks of it, Ragini has got it spot on.
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Fair & Lovely Foundation in this 10th magnificent year gives scholarships to 225 deserving young girls!

— In its 10th year, Fair & Lovely Foundation continues its endeavour of

empowering women through education–

Mumbai, 21st March, 2013: Fair & Lovely Foundation since inception in 2003; has played an integral role in changing the lives of more than 1500 girls, given them wings to achieve their dreams by empowering them through education and career development. Continuing their passion and determination in the 10th year, Fair & Lovely Foundation opens doors of hope for girls across the country to pursue their dreams.

In a packed 10 year gala ceremony at the Y. B Chavan Auditorium, it was announced that 225 girls, from financially underprivileged backgrounds showcasing brilliance in academics and a burning desire to strike big in life; were awarded the Fair & Lovely Foundation 2012 scholarships to pursue higher education.

The Fair & Lovely Foundation Felicitation ceremony was supported by renowned personalities from differentiated backgrounds that had proven their mettle to the world. They were, Bollywood Actress Asin, coveted Filmmaker R. Balki, renowned Politician and Fashion Designer, Shaina NC and Padmashree Ms. Lila Poonawala. These eminent icons spoke about their journey to success and lent their support and guidance to the torch bearers of tomorrow

Speaking on the occasion, Mr. Arun Srinivas, Vice President, Skincare, Hindustan Unilever Ltd. said, “We at Fair & Lovely Foundation believe that educating girls would be the single best investment one can make to build a better society. Through the Fair & Lovely Foundation, we are working towards providing young women the means to avail higher education, so they can build themselves as assets to the nation. I’m happy to see that our work and effort in the direction of women empowerment is being appreciated and supported. In 10 glorious years, we have touched the lives of many such young women who have set out on a journey to transform their lives”.

The Fair & Lovely Foundation Scholarship helps academically brilliant girls from the lowest economic strata of the society to fulfill their dreams of higher education. These young achievers are supported with course fees, accommodation, local travel, books and stationery costs, depending upon the need.
One of the 2012 scholarship winners, Sajneeben whose father cuts and polishes precious gems has to support a family of five on his meagre earnings. While her mother, a housewife, tries her best to give her children the best of all worlds but the family income is insufficient to support their three children. Sajnee who is studying hard to pursue her studies in her chosen field of Bachelor of Ayurveda, Medicine and Surgery says, “With the scholarship amount that I’ve received from the Fair

& Lovely Foundation, I’m confident that I’ll be able to overcome my financial challenges and build a great career”.

Like her, the Fair & Lovely scholarship program has played a major role in the success of many young aspiring girls by awarding them with scholarships to pursue higher education. The aid is given to promising young girls who strive to create a valuable difference in their lives.

Enthusiastic about Fair & Lovely Foundation’s 10th year anniversary, Chief Guest Asin said, “I believe that access to basic education is every child’s right; more so for a girl child. Fair & Lovely Foundation provides educational scholarships to underprivileged girls who have the zeal and the potential to excel and create a niche for themselves in the society. This cause is probably one of the biggest women centric issues in our country; therefore I feel everyone should do their best to support the cause. I’m happy to see that the aid is given to promising young girls, who have the grit and determination to overcome every challenge and obstacle in transforming their lives”.

With its tenth year of awarding scholarships, the Fair and Lovely Foundation has now helped more than 1500 young girls access a brighter future. The Fair & Lovely Foundation continues to contribute to the area of female education in the country. Deserving candidates are selected through a screening-and-interview process. Panels at the Fair & Lovely Foundation shortlisting phase includes noted professionals from various fields, who carefully interviewed these girls across five centres: Mumbai, Chennai, Kolkata, Hyderabad and Lucknow. Their level of need and desire to excel is taken into account to select the final list of awardees.

The Fair & Lovely Foundation is an enterprising initiative by Fair & Lovely, the leading fairness cream brand from Hindustan Unilever Limited, offering scholarship to empower the women of tomorrow.

About Fair & Lovely Foundation:

Fair & Lovely Scholarship Foundation is an HUL initiative that aims to empower the women of India through education and career development. The foundation identifies academically exceptional girls from financially challenged backgrounds and offers scholarships up to Rs. one lakh per candidate. To maintain integrity and fairness the selection is done by a panel of eminent personalities from diverse fields. As the foundation enters its 10th year of inception Fair & Lovely intends to take forward the spirit of this endeavour.

About Hindustan Unilever Limited:

Hindustan Unilever Limited (HUL) is India’s largest Fast Moving Consumer Goods Company touching the lives of two out of three Indians. HUL works to create a better future every day. We help people feel good, look good and get more out of life with brands and services that are good for them and good for others.

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For additional details, please contact IPAN Hill + Knowlton

Priya Bendre (077385 70894) priya.bendre@hkstrategies.com

Prerna Jain (097022 23456) prerna.jain@hkstrategies.com

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AID Partners Capital values Prime Focus World at USD 250 million

Hong Kong based PE firm to pick up minority stake

Mumbai, March [21], 2013 – AID Partners Capital Limited, a private equity firm focused on buyout opportunities and expansion capital primarily in media and entertainment sector has valued Prime Focus World NV (PFW), a 100% subsidiary of Prime Focus Limited (“Prime Focus”, BSE code: 532748) at US$ 250 million. The Hong Kong based private equity firm has invested US$ 10 million in optionally convertible preference shares of PFW, which are convertible into 4% equity..

The investment further validates strong investor interest in Prime Focus and the huge potential that exists in unlocking value in its subsidiaries. Earlier in November 2012, Standard Chartered PE invested US$ 70 million in Prime Focus Limited – US$35 million equity for a 19.71% stake and US$35 million through NCDs. In December 2012, Prime Focus successfully redeemed FCCBs worth US$ 79 million.

“Breaking into Hollywood, building direct relationships with the studios, delivering superior quality work consistently using global digital pipeline & a CAGR of over 68% – all in less than 5 years is no mean achievement. Prime Focus’s unique model of striking the right balance between technology, creative & financial imperatives, continues to make it a valuable investment. Today it is heartening to see a discerning investor like AID Partners find such value in this company”, said Namit Malhotra, Chairman &CEO, Prime Focus World N.V.

“From the initial investment that we made in PFW of US$ 43 million in 2008, currently the business is valued more than 5 times. This is indeed great news for our shareholders as we fuel our next wave of growth”, added Namit.

Prime Focus World is the world’s largest provider of value-added creative and technical services for 2D to 3D content conversion, visual effects (“VFX”) and animation services. Prime Focus World has worked on popular 3D motion films including The Chronicles of Narnia: Voyage of the Dawn Treader (by Fox), Star Wars: Episode One – The Phantom Menace (by Lucasfilm), Shrek (by DreamWorks Animation), Transformers 3 (by Paramount), Harry Potter and the Deathly Hallows Part 2 (by Warner Brothers), Wrath of the Titans (by Warner Brothers), The Smurfs (by Columbia) and Men in Black 3 (by Sony).

AID Partners is the only independent investor to have acquired this minority stake in Prime Focus World N.V. Coupled with its recent acquisition of a 100% stake in HMV Asia and its investment in Legendary Pictures, this partnership further underscores AID Partners’ in-depth knowledge of and commitment to the growth of the entertainment industry in Asia.

In a related development, Prime Focus has announced a joint venture with AID Capital Partners Group and local partner Zhejiang Jingqi Wenhua Chuanbo Company Limited (浙江旌旗文化传播有限公司) to offer visual effects and 3D conversion services to the movie industry in the Greater China area.

According to the Chinese State Administration of Radio, Film and Television, China’s 2012 box office receipts increased 30%; in majority part due to imported films; ranking China as the world’s second-largest box office next to the US (surpassing Japan). PCR is also the largest 3D market outside of the United States, encouraging the government to relax import restrictions that now allow an additional 14 foreign films to be distributed in China provided they are in 3D or large format.

“3D and VFX are now key elements of big budget films. With the increasing budgets of tentpole movies, there is a tremendous demand for world-class 3D and VFX services. We look forward to working with the leadership of Prime Focus to offer top notch creative services to the film and entertainment industry globally and in the Greater China region in particular” said Kelvin Wu, Principal Partner of AID Partners.

In addition to the highly successful 3D conversion business, Prime Focus also provides world-class VFX services to major studios. Recent works include Transformers 3 (by Paramount), Avatar (by Fox), The Twilight Saga: Eclipse and The Twilight Saga: New Moon (by Summit Entertainment), Sucker Punch (by Legendary and Warner Brothers), TRON: Legacy (by Disney), Final Destination 5 (by Warner Brothers), Immortals (by Relativity Media), Men in Black 3 (by Sony) and Dredd (by Lionsgate).

Media Relations:

Jose Kunnappally

Head, Marketing and Communications

Prime Focus Limited

+91 887 964 5359

jose.kunnappally@primefocusworld.com

Or

Annu Dwivedi

Genesis Burson-Marsteller for Prime Focus Limited

+ 91 982 002 4293

annu.dwivedi@bm.com

About Prime Focus Limited

Prime Focus Limited, a global leader in media and entertainment industry services employs over 4,500 professionals in 19 facilities across 3 continents and 4 time zones. We provide end-to-end creative and technical services including visual effects, stereo 3D conversion, video/audio post-production, Digital Intermediate, equipment rental, digital content management and distribution, versioning and adaptation to the Film, Broadcast, Advertising and Media industries. Prime Focus is behind path breaking technologies like CLEAR™ (Hybrid Cloud enabled enterprise digitization platform) and View-D™ (stereoscopic 2D to 3D conversion). Leveraging our Global Digital Pipeline and pioneering delivery model WorldSourcing® we partner content creators at every stage of the process ensuring work flow efficiencies, cost optimization and creative enablement. Listed on the BSE and NSE of India, Prime Focus has operations in Los Angeles, New York, Vancouver, London and Mumbai.

For more details, www.primefocusltd.com

WorldSourcing, CLEAR and View-D are registered trademarks of Prime Focus Limited.

About AID Partners

AID Partners, founded in 2007 by Kelvin Wu and Joel Chang, is a private equity fund present in Hong Kong, Shenzhen, Paris, Cologne, Los Angeles and Tokyo. AID Partners invests in buyout opportunities and expansion capital primarily in media and entertainment, retail, and consumer sectors. It is an expert in bridging international business with the Chinese market.

The high profile and award winning investments of AID Partners include Orange Sky Golden Harvest Entertainment (one of the largest movie theatre operators in Asia), Asian Citrus (the largest private fruit plantation and juice concentrate supplier in China), and Legendary Entertainment (one of the leading Hollywood film producing and financing companies which co-produced the Batman trilogy, Superman, Inception and The Hangover sequels with Warner Brothers) as well as the newly closed HMV Asia.

In addition to financing, AID Partners adopts a hands-on approach and works closely with the companies in which it invests. The current investor base of AID Partners includes institutional and high net worth professional investors in the United States, the United Kingdom, Hong Kong and the PRC.

For more information, please visit www.aidpartners.com.

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‘Pepsi’ makes the nation shoot, upload, comment and share

Oh Yes Abhi!

· Launches innovative and engaging activations on social media taking its proposition of impatient youth to the next level

· Pepsi Shot 60 – a one of its kind contest for over 3.6 million fans on Facebook who are impatient to write, shoot, edit and upload a 60 second movie in just 24 hours…

· Also, initiated India’s first online, on-demand gig live streaming, #TheWorldsSmallestStage

Description: Description: C:\Users\hazarikap\Desktop\Pepsi Shot 60 PR\post\shot60-end.jpgDescription: Description: C:\Users\hazarikap\Desktop\Pepsi Music Abhi PR Images and Creatives\IMG_8269.JPG

Pepsi Shot 60 § Log on to – www.pepsiohyesabhi.com/shot60 § Sign In from Facebook or Twitter #TheWorldsSmallestStage § Log on to – http://theworldssmalleststage.com § Sign In from Facebook or Twitter New Delhi, March 14, 2013: 24 hours to prepare the script, shoot the video, edit and submit it online… in short WRITE, SHOOT, EDIT AND SUBMIT ABHI!… that’s what 1700 fans on Pepsi’s social media platforms did last week. They uploaded more than 200 films taking Pepsi’s proposition of Oh Yes Abhi! to the next level. The brand for the first time gave India’s youth an exciting opportunity to showcase their talent and shoot a 60 seconds film… This revolutionary format – ‘Pepsi Shot 60’ gave amateur movie makers an opportunity to bring alive their creative side and capture it in a never seen or heard before manner.

Top 10 entries of Pepsi shot 60 contest will get an opportunity to showcase their work to the 3.6 million fans on Pepsi’s Facebook community. The films will then open for voting, post which it’s first, second and third winners will be selected. Apart from the three winners getting a monetary reward, the first winner will also bag an opportunity of getting an internship at a reputed Film Production Co.

Moreover, music is everyone’s love and yes entertainment is youth’s passion… Pepsi brought it alive for consumers ‘Right Here, Right Now’ with India’s first online, on-demand gig, #TheWorldsSmallestStage – it was live streaming on the Pepsi’s site http://pepsiohyesabhi.com as well as Yahoo homepage! The gig featuring Raghu Dixit opened by the up-coming band Spud in the Box and allowed fans who could vote for their favorite Raghu Dixit song in real time – and guess what, Raghu performs it right away.

Commenting on the new initiative Homi Battiwalla, Senior Director – Marketing (Colas, Juices and Hydration), PepsiCo India said, “We launched our new positioning, ‘Oh Yes Abhi!’ in India recently which is being taken forward in its true spirit by our latest consumer engagement programme on social media. The Pepsi Shot 60 contest is aimed at giving amateur movie makers a platform to showcase their talent with a refreshing twist- ABHI. The contest challenged the youth to do something unconventional and we’ve seen great response with over 200 films in just 24 hours.”

He also added, “The #The Worlds Smallest Stage brought together the impatient young music lovers and gave them an opportunity to experience their music demi-gods with a refreshing digital twist. The youth loves live gigs and we delivered just that for our fans on Facebook, Twitter and other platforms like Yahoo.com.”

“Today’s generation is an impatient one that demands instant gratification. And we set out to do just that. While Pepsi Shot 60 was aimed at the impatience every budding film-maker feels to get his or her first film out there, #TheWorld’sSmallestStage is probably the world’s first online, on demand concert. When you want to listen to a song, it is wonderful if the artist plays exactly that for you. Even in a live, on ground concert, the artists have a set playlist. In the online world, we changed that playlist from being pre-set to one that was based on audience demand. With over 10,000 people attending the concert virtually, Pepsi bridged the gap beautifully between online platforms and real world experience”, commented Prashanth Challapalli, Business Head – Jack in the Box Worldwide.

For more information on participation details, terms & conditions, registration dates, etc. log on to www.facebook.com/pepsiindia or http://www.pepsiohyesabhi.com/shot60/ and follow on Twitter (@PepsiIndia).

About PepsiCo India:

PepsiCo entered India in 1989 and has grown to become one of the largest food and beverage businesses in India. PepsiCo India has been consistently investing in the country and has built an expansive beverage and snack food business supported by 38 beverage bottling plants and 3 food plants. PepsiCo India’s extensive portfolio includes iconic brands like Pepsi, Lay’s, Kurkure, Tropicana 100%, Gatorade, Quaker and fast growing brands i.e. Nimbooz and Aliva. Within 2 decades, the company has been able to organically grow eight INR 1000 crore plus brands in India, which are trusted household names trusted across the country.

PepsiCo India is driven by its global commitment to sustainable growth, Performance with Purpose, which works on four planks of replenishing water, partnering with farmers, waste to wealth and healthy kids. In 2009, PepsiCo India achieved a significant milestone, by becoming the first business to achieve ‘Positive Water Balance’ in the beverage world, a fact verified by Deloitte Touché Tohmatsu India Pvt. Ltd. The company has been Water Positive since then. For more information, please visit www.pepsicoindia.co.in

For further information, please contact:

Parakram Hazarika / Harpreeti Bassi / Ruchika Gupta

Genesis Burson-Marsteller

parakram.hazarika@bm.com / harpreeti.bassi@bm.com / ruchika.gupta@bm.com

+91- 9711311668 / +91-9999380178 / +91-9873551248

Nitin Yadav

PepsiCo India

nitin.yadav@pepsico.com

+91 9811278920

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http://idolmag.co.uk/sites/default/files/imagepicker/20/emporio-armani-logo_1.jpg

With the colourful festival of Holi just a few days away, it is about time you added a splash of colours to your wardrobe this March.

The latest eyewear collection from Emporio Armani, one of the most renowned brands in the world offers an extensive colour range that offer sober hues joined by light-hearted and lively pastel and metallic tints combined with mirrored lenses.

Finding inspiration in popular styles of the past like the ‘50’s cat eye’s , 70’s timeless aviators or the 80’s round shape glasses, Armani creates a contemporary collection that is bound to catch the fancy of the old and young alike.

The Emporio Armani Spring Summer’13 collection remains true to the concept of impeccable but always youthful and fresh Emporio Armani style.

So, this Holi pack away all the boring black, brown and tortoise-shell frames and add colour to your eyes with the latest Armani range.

About Luxottica Group S.p.A.

Luxottica Group is a global leader in premium fashion, luxury and sports eyewear with more than 6,300 optical and sun retail stores in North America, Asia-Pacific, China, South Africa and Europe and a strong and well-balanced brand portfolio. Luxottica’s key house brands include Ray-Ban, the best-known sun eyewear brand in the world, Oakley, Vogue, Persol, Oliver Peoples, Arnette and REVO, while license brands include Bvlgari, Burberry, Armani ,Chanel, Dolce &Gabbana, Donna Karan, Polo Ralph Lauren, Prada, Tiffany and Versace. In addition to a global wholesale network covering 130 different countries, the Group manages leading retail brands such as LensCrafters, Pearle Vision and ILORI in North America, OPSM and Laubman&Pank in Asia-Pacific, LensCrafters in China and Sunglass Hut globally. The Group’s products are designed and manufactured at its six manufacturing plants in Italy, two wholly-owned plants in China and a sport sunglass production facility in the US. In 2009, Luxottica Group posted consolidated net sales of €5.1 billion. Additional information about the Group is available at www.luxottica.com.

For more information contact:

Srilatha

Corporate Voice | Weber Shandwick

9819732608

srilatha@corvoshandwick.co.in

Akansha Dua

Corporate Voice | Weber Shandwick

9833876769

akanshadua@corvoshandwick.co.in

Thanks & Best Regards

_ _ _

Akansha Dua

Corporate Voice | Weber Shandwick

Wing- B, 3rd Floor – 304,

Prathmesh Tower Co-op Society Ltd.

Raghuvanshi Mill Compound,

Lower Parel, Mumbai – 400 013

T +91 22 40311200

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akanshadua@corvoshandwick.co.in

www.webershandwick.com

India’s Most Awarded PR Consultancy

Full Service PR Firm of the Year in India – 2012 Corporate INTL Global Awards

Two Asia Pacific SABRE Gold Awards 2012

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Jolly LLB celebrates its Box Office success

After getting rave reviews from the audience as well as the critics and making a box office collection of Rs.16.3 crore in the first week itself, the team of Fox Star Studios’ Jolly LLB, a courtroom drama comedy directed by Subhash Kapoor, held a press conference at the India’s longest tapas bar, Escobar in Bandra on March 20, 2013.

Vijay Singh, CEO of Fox studios says, “I thank you all for joining us in our special evening. Hope you all saw Jolly LLB. Our film has achieved great success and I believe the three main reasons for that are: Audience’s superb response, High profits in the first weekend itself and Fantastic performances in the film by its cast.”

“I am really proud of the film and the response it has got. It is a terrific experience to be associated with all these people here. The way the film has progressed in trade, it is on the way to become super hit. I am also extremely glad to be associated with Vijay and the Fox team on this project”, says Subhash Kapoor, the Director.

At the event, Arshad Warsi, Boman Irani and Saurabh Shukla presented a short act from the courtroom, which is also a scene in the movie. This grabbed everybody’s attention and motivated all those to go and watch the film, who still haven’t.

Talking about the film and his decision of acting in it Boman Irani says, “I don’t think of collections, rather I only think about the character and the script. There is no one on this planet who can read a film and judge whether a film will be a hit or a flop.

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Radhe Maa Foundation holds Mega Blood Donation camp

Mumbai: 21, March, 2013:Shri Radhe Maa’s teachings emphasise service to God through service to all beings. In line with this philosophy, Shri Radhe Maa organised a Mega Blood Donation Camp with R.N. Cooper hospital on 20th March that attracted people from all walks of life, including scores of devotees of the Hindu guru.

The event was inaugurated by Choti Maa, Shri Radhe Guru Maa’s closest sevadar and Talli Baba, yet another close sevadar also donated blood at the event that saw Radhe Maa devotees from far and wide coming to give a helping hand.

The camp which was held in Shri Ram Trade Chamber in Borivali West was held with the acute blood shortage that hospitals are forced to grapple with during medical emergencies in mind.

Shri Radhe Maa has been supporting several such causes for the last 20 years. The social initiatives inspired, funded and supported by Shri Radhe Guru Maa include cow protection, Vastra Daan, tree planting, feeding of stray animals, medical health camps and support to numerous orphanages, homes of the aged and institutions for people with special needs.

For more information on social initiatives of Mamtamai Shri Radhe Guru Maa log on to www.radhemaa.com

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Misti to go the contemporary way…

Misti to walk for the contemporary designer at Lakme Fashion Week

Bengal Beauty Misti Mukherjee will be the show stopper for the ace contemporary designer Aarti Vijay Gupta at Lakme Fashion Week this year.

Born Glamorous Misti is best known for her acting skills in K Sera Sera’s movie ‘Life ki toh lag Gayi’ in which she acted against the seasoned actor Ranvir Shorey.

5 movies down south & 18 videos old, Misti will be the show stopper for the designer Aarti Vijay Gupta.

Aarti Vijay Gupta the owner of label AVG with a flagship store in Mumbai having clientele ranging from Geeta Basra, Riya Sen, Himesh Reshammiya, Vaibhavi Merchant & others from the B- town, is renowned in the fashion industry for her contemporary functional clothing.

AVG all ready for the Lakme Fashion Week on having Misti Mukherjee as her show stopper mentions, “For my designs, I was searching for this peculiar face & Misti just fit perfectly. I’m hoping for an eventful evening.”

The Bong girl excited to be the show stopper for AVG exclaims, “Walking the ramp has always been my first love as that is how I started my career. Aarti is doing contemporary & she is the best at it. Lakme Fashion Week is something every model awaits & being the Show stopper definitely gives me Goosebumps.”

Regards,
Sanchita Singhania

Picture N Kraft
19/101 Mhada Complex,Oshiwara Garden Lane,New Link Road
Andheri (West) Mumbai-400053
Email- ,
Tel Nos.9833577407/ 022 -22926509 / 9930276572

Regards,
Sanchita Singhania

Picture N Kraft
19/101 Mhada Complex,Oshiwara Garden Lane,New Link Road
Andheri (West) Mumbai-400053
Email- ,

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The All Stars Football Club unveils its first look

Managed by GS Worldwide Entertainment, the All Stars Football Club – a property of charitable trust, Playing for Humanity –spearheaded by Bollywood icons Abhishek Bachchan, Ranbir Kapoor and several others will play their first game on the 30th of March 2013 at the Jawaharlal Nehru Stadium in New Delhi, against the All Hearts Football Club comprising of the Indian Cricket Team, led by captain Virat Kohli.

With the aim to raise funds for one of India’s largest non-profit organization -Magic Bus that works towards creating a better future for over a million children living in poverty from childhood all the way through to gainful employment, “Playing for Humanity”, has used the ever growing game of football as a platform. This venture looks at bringing Sports and Entertainment together to demonstrate each other’s strengths by adding immense value to the business of brands.

Bunty Walia, GS Worldwide Entertainment says, “When we met and brainstormed we thought the ideal way of going about raising funds was through a sports platform and football was the ideal channel– This year we look to raising funds for Magic Bus and everyone on the team is kicked about it and going all out to ensure the campaign is a success”.

Bunty Sajdeh, CEO of Cornerstone Sport and Entertainment says, “It has been my endeavour for some time now to bring together our Cricketing stars to collectively give back to society through a singular and credible platform and at the same time have fun while doing so. This is a perfect opportunity to for ASFC and AHFC to announce the forming of the Virat Kohli Foundation to raise money for the Magic Bus Foundation. We’re hoping for a fantastic turn out for the match and hope to see you there!”

ASFC captain Abhishek Bachchan along with captain of the AHFC Virat Kohli come together to launch the initiative and also unveil the trophy along with Mr.Mohit Hemdev, Vice President Business Development Gitanjali Group and a senior representative from the Sahara Group.

The personalities will also take the opportunity to launch the official jersey of ASFC and AHFC, along with launching the Virat Kohli Foundation, which is a non-profit charitable organization established by Virat Kohli with the aim of showcasing philanthropic side through a credible medium. The foundation will be managed and implemented by its trustees-Virat’s brother, Vikas Kohli, and Bunty Sajdeh, CEO of Cornerstone Sport and Entertainment in Conjunction with Virat Kohli.

Talking about the initiative says Abhishek Bachchan, “I am a huge football fan and enjoy watching the sport immensely. We had an opportunity to popularize the sport in India and to also make a difference to society and that is the main reason why we got involved in setting up the All Stars Football Club- a property of charitable trust, ‘Playing for Humanity’. We are a passionate group of football fans and through this we have got a brilliant opportunity to raise awareness. I am actually a basketball player and not a football player; however, I decided to be a part of this club as it’s for a very noble cause. As a captain I would like to create a benchmark for leadership and fair play. We have been working very hard to try and prepare a competitive team and strive to do our best.”

Virat Kohli adds, “It is quite obvious that football is our second most favorite sport and this match presents a perfect platform for all of us to come together for a noble cause and what makes this match even more special is the fact that it announces my foundation, currently in the process of being established. We hope that this match will be a super success with everyone’s support and be the first of many more to come, not just in India but overseas as well.”

About All Heart Football Club (AHFC):

Cornerstone Sport and Entertainment started the All Heart Football Club, as they saw this as an excellent platform for cricketers to express their softer side in a more relaxed environment by playing second favourite sport one of their favourite sport—football. The overall idea is to offer all our cricketers an opportunity to give back to society through this medium.

About ALL STARS Football Club (ASFC)

Managed by GS Entertainment, The All Stars Football Club spearheaded by Bollywood icons Abhishek Bachchan (Captain), Ranbir Kapoor, Dino Morea, , Arjun Kapoor, Varun Dhawan, Marc Robinson, Shabir Ahluwalia, Karan Wahi, Ameet Gaur, Aditya Roy Kapoor, Sachiin Joshi, Raj Kundra, Caesar Gonzalves, Bosco Martis, Romeo Gates, Mazhar Dalvi, Jignesh Antala, Jas Bilang, Rohan Shreshta, sporting icons Leander Paes, Nishant Mehra and Ritwik Bhattacharya and other icons from the Entertainment industry. The main aim of the All Star Football Club is to collect money for charity while using the ever growing game of football in India as a platform to do so. This is in turn also helps promoting the sport Football in India. ASFC will bring Sports and entertainment together and demonstrate each other’s strengths by adding immense value to the business of brands.

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Bosky Sheth celebrated her 24th birthday with great funfare.

What do you call some one, who has modelled, acted in films, done theatres, directed films, been in the crew by managing the costume and props continuity, written scripts…all this are done by one girl…. Bosky Sheth! At the young age of 23 years, Bosky is one talented girl,who has more experience than her age. The beautiful and sexy chick is among the intellectual lot in the industry.

Bosky sheth a versatile personality, Celebrated her 24th B’day with her close BFF’s

Model turn Actoress Bosky Sheth ends the birthday year 2012 in Rocking style in a fantastic way. The fashion brigade came in huge numbers the venue went buzzing just in a while it was bottleneck filled with Bosky’s close friends.

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First ever “All Bubbly Bash”

People grooved to the first ever “All Bubbly Bash” for Shootout at Wadala releasing on 1st May, 2013, at India’s longest tapas bar, Escobar at Bandra on 18th March, 2013.

‘Babli Badmash’, the special number done by Priyanka in the film was revealed by Director Sanjay Gupta, Producer Ekta Kapoor, Music Director Anu Malik and the bubbly actress herself.

Bubbly bash was celebrated by the team and media with the Bubbly fountains poured by Sanjay Gupta, Ekta Kapoor and Priyanka, later followed by interesting Q&A session, cake cutting and a lavish dinner.

On the occasion of the song release, Producer Ekta Kapoor said, “Priyanka is like cherry on the cake. She has added to the look and feel of the movie with her performance in babli badmaash. People already love this song and I am sure it is going to be a bigger hit once the movie is out.”

“The bubbly bash to launch babli badmaash was unique and fun. I’m glad that the marketing of the track has been mounted in as big a manner as the track itself,” says Sanjay Gupta

People are already floating in the bubbly bubbles and it is going to be bigger and better once Balaji Motion Pictures’ Shootout at Wadala, directed by Sanjay Gupta, starring Anil Kapoor, John Abraham, Kangana Ranaut, Manoj Bajpai, Tusshar Kapoor, and a host of others is releasing worldwide on May 1st, 2013.

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CID

Mahabharata Special

22nd March, 2013

10:00pm

In tonight’s episode Kalabhawan is an urban theater group comprising of theater actors who do Mahabharata plays in small towns and keep moving like a gypsy group. But there is a layer of crime to them which even though related to them. In every small town that they perform, a wealthy family is killed in their sleep and their houses are robbed. CID gets an inkling of the criminal when a bride Shalini is killed on her wedding day. Daya, Abhijit and Tarika infiltrate the theater group as artists and investigate from within. Is the killer from theatre group or someone else is the master mind? In the avatar of Mahabharat characters will CID solve the murder mystery?

To know more tune in to Sony Entertainment Television @10:00pm

Abhishek Yadav

Management Associate

abhishek.yadav@hkstrategies.com

D : +91 22 4066 1755

M : +91 0 98218 39904

F : +91 22 4066 1792

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ASFC plays football for a noble cause.

Organised by Bunty Walia’s GS Worldwide Entertainment and ‘Playing for Humanity’, a charitable

trust, some of the well renowned celebrities from the world of glamour and sports have come together to form an All Stars Football Club, which will play football for raising funds for Magic Bus, a charity working for the underprivileged kids of society.

ASFC which is captained by Abhishek Bachchan will play their first match on March 30th in New Delhi, against the All Hearts Football Club which features the Indian Cricket team and is headed by Virat Kohli.

Abhishek Bachchan who is a die-hard football fan says, “ASFC is fun. It will not only popularise the game but also helps raise funds for a noble cause. It’s a very noble gesture and I’m looking forward to playing.”

Youth Icon Ranbir Kapoor who is also an eminent part of the ASFC team says, “I’m fortunate to be one of the founders of the club. Bunty Walia from GS Entertainment came with this brilliant idea and all the profits go to the charity organisations and I think it’s a great cause.”

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SUMMER CARNIVAL AT PHEONIX MARKET CITY KURLA

MUMBAI: The clowns with their explicit tricks, the mimes with their marvelous miming acts and an entire parade consisting of dancers, acrobats, unicyclists, clowns, bands, stilt walkers, jugglers and a lot more, all under one roof. Phoenix Marketcity, Kurla welcomes you to be a part of an exciting summer carnival over the weekends this season. Gear up yourself with cameras, thrill and fun to experience an exhilarating festival with outstanding acts just for you.

Date: 23rd, 24th, 30th, and 31st March 2013

Time: 2 pm to 10 pm

Venue: Phoenix Marketcity, Kurla

Entry: FREE

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About Phoenix Marketcity:

Phoenix Marketcity, Kurla a shopper’s paradise in the heart of Mumbai located in Mumbai off BKC on LBS Marg brings the international standard hub of retail with domestic and international brands along with entertainment and commercial office spaces. Phoenix Marketcity, Kurla which is spread across a retail space of about 2.1 million square feet, will house close to 350 plus brands across categories like apparel, footwear, jewellery, accessories, F&B, entertainment, and much more. Phoenix Marketcity, Kurla is home to brands in the ranks of Zara, Debenhams, Hush Puppies, Catwalk, Esbeda, Puma, Reliance Mart, Blackberrys, Levis, Aldo, Charles & Keith, Indian Terrain, John Players, Swarovski, Vero Moda, Bebe, Jack and Jones, Only, FCUK, UCB, Luxury Boulevard, Lavie, La Senza, Lifestyle, Nine West, Timberland, Diesel and many more. Phoenix Marketcity, Kurla is all set to create a new experience for the people of Mumbai and revolutionize the retail space in the city.

For media info contact Perfect Relations:

Swati Mirchandani@ 9820857591; smirchandani@perfectrelations.com

Charu Shahani@ 9820992871: cshahani@perfectrelations.com

………………………………………………………………………ENDS………………………………………………………………

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SAB TV celebrates the festival of colours with ‘SAB KI HOLI’!

Mumbai, March 19, 2013: The much awaited and celebrated festival spreading joy and happines is Holi, the festival of colors. Celebrated with fervor and gusto across regions in India, the festival brings joy, festivities and happiness to one and all! To celebrate this ocassion, SAB TV brings to you ‘SAB Ki Holi’, the first ever extravagant event that portrays different cultures and flavours of Holi in India.

Holi binds people from different cultures and religions and douses them in bright hues; just what SAB TV does, bringing the families together to celebrate this ocassion. SAB Ki Holi, anchored by Dilip Joshi and Disha Wakhani (Taarak Mehta Ka Ooltah Chashma) will introduce the theme of the event through a semi patrioric act performed by artsistes Balveer, Meher, Piyush, Bakula, Bhavesh and others portraying different cultures of India. Promising a combination of fun and entertainment to its viewers, the event will showcase cultural acts of different states & regions including Pahadi act, Punjabi act, Rajasthani folk dance, comedy acts and puppet act performed by popular artistes of SAB TV to a medley of Holi songs.

Speaking on the occasion Mr. Anooj Kapoor, Executive Vice President & Business Head, SAB TV said, “Holi is a festival of celebrating togetherness, spreading joy & happiness with families and friends. Continuing with our endeavour to offer unique experience to our viewers, SAB Ki Holi is the first of its kind, multi-cultural event celebrating different cultures and flavors of India on one platform. Im confident our viewers will enjoy a fun and entertaining show performed by their favourite stars”.

The charming Gia Manek will perform to the popular act, Brij ki Raas Leela along with her co-stars, Ali Asgar and Navina. Other entertaining & mesmerizing acts include Punjabi Act, performed by Shama Sikander & Karan Godwani, Rajasthan Puppet Act by Aamir Ali & Devyanka, Pahadi Dance act by Karan Grover, Pooja Pihal and Muskaan Mihani and Navrang Act by Karishma Tanna & Debina Banerjee. SAB KI HOLI will also capture the famous Lath Maar Holi dance act by Jeetu Shivhare & Mandakini Srivastav (Chidiyaghar), Sucheta Khanna- Rohitashv Gaur and Anup Upadhyay-Kajal Nishad. Famous Langa Brothers have been roped in for a Rajasthani folk performance; the troupe will perform on traditional songs – Kesariya balam aawo re padharo mahre desh, holiya mein ude re gulal etc.

Tarak Mehta’s artist featuring Babita and Iyer, Bhide and Madhavi will perform on a splendid Dahi Handi act which will represent how Holi is celebrated in Gujarat. This is not all! Adding comedy flavor to the occasion, the viewers will also get to watch hilarious comedy acts themed Black & White Holi (performed by Sunil Grover & Sugandha Mishra), Bura Na Maano Holi Hai (performed by Chitrashi Rawat & Kapil), Lath Maar Comedy Act (performed by Bharti Singh & Gaurav Gera), Rajasthani Camel Act (performed by Paresh Ganatra and Krushna).

Welcome the festival of colors with gleeful cultural performances by your favorite artistes on ‘SAB KI HOLI’ on 27th March, 9-11 pm only on SAB TV.

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Beyond textbook: Sarah Kay and Phil Kaye’s spoken word poetry leaves students spellbound

Three-day workshop for children and parents at OIS

MUMBAI, March 20, 2013: In order to guide students in the art of poetry and creative writing, Oberoi International School (OIS) invited internationally renowned spokenword poetry duo Sarah Kay and Phil Kaye of Project VOICE (Vocal Outreach Into Creative Expression) to perform their original work and conduct interactiveworkshops with students and their parents at the school’s premises from March 18–20,2013.

Through performances and interactive workshops, Sarah Kay and Phil Kayepassionately inspired students and parents alike to be active in their world. Theyshared their experiences with the students and also discussed the steps they took toachieve creativity and growth as spoken word poets. At the event, Kay and Kayeshowcased some of their best work to the students. In between poems, they discusseda wide variety of topics, including their family life, work, and travels— giving contextfor the audience to better understand and appreciate their poetry.

Sarah Kay and Phil Kaye blended performance with poetry for parents and studentsalike, making them laugh and think while inspiring them to try out this art formthemselves.

Sarah Kay, said, “Project V.O.I.C.E. uses spoken word poetry as a way to entertain,educate, and inspire. We encourage students to express themselves fully aboutwhatever topics they are most passionate, and we help students have enoughconfidence in their own voice to present their stories and poems in a way that movesothers.”

Phil Kaye, went on to say, “Too often, students get in their head that poetry issomething that is completely distant to them – or worse, that it is something they just‘don’t get’. But that isn’t the case at all. Poetry can absolutely be relevant. The bestpoetry always is. It can be a tool to work through all the things at the forefront of theirminds, whether it’s an upcoming test, an unrequited crush or an ailing familymember.”

“We at OIS always strive to help our students realize their dreams. Expressingoneself positively and freely is an important prerequisite to achieve success inlife, and through this interactive workshop, we aim to empower our students tomaster the art of poetry and creative writing,” said, Dr. Vladimir Kuskovski, Head of school, Oberoi International School.

Oberoi International School regularly invites experts from various fields to conductinteractive workshops with students and their parents. Apart from the regular learning,the school aims to empower students to grow as individuals with strong opendiscerning minds with an international perspective, preparing them to make a mark inthe global village – the world has come to be today.

About Oberoi International School :Established in 2008, the school aims to provide an elevated learning environmentthrough comprehensive facilities and an enriching curriculum. A co-educational privateschool, Oberoi International School offers the International Baccalaureate Primary YearsProgramme (PYP) from Nursery to Grade 5, CLSP (Cambridge Lower SecondaryProgramme) and the IGCSE (International General Certificate of Secondary Education)curriculum from Grades 6 to 10. In addition to this the school also offers the IBDiploma Programme for Grades 11 & 12. The school provides facilities like a multi-purpose hall with multiple badminton courts, basketball courts, tennis courts,swimming pool, and space for yoga, martial arts, gymnasium, and indoor games to layspecial emphasis on various physical activities for the all-round development ofstudents.

About Sarah Kay: Sarah Kay has been performing her spoken word poetry since she was 14years old. She was a featured poet on HBO’s Russell Simmons presents Def Poetry Jam in 2006,and that same year she was the youngest poet to compete in the National Poetry Slam. Sincethen, Sarah has shared her poetry in conferences, venues, and schools on six of the sevencontinents, and is currently yearning for Antarctica. She is perhaps best known for her talk at the2011 TED conference, which garnered two standing ovations and has been seen over two milliontimes online. Sarah holds a Master’s Degree in The Art of Teaching from Brown University. Herfirst book, “B” was ranked #1 Poetry Book on Amazon.

About Phil Kaye: Phil Kaye is a full time touring poet and published author. He has appeared onNPR, performed at Lincoln Center, and is the two-time recipient of the National College PoetrySlam award for “Pushing the Art Forward”, given for outstanding innovation in the art ofperformance poetry – the only person to receive the award twice. Phil is a graduate of BrownUniversity, where he was the former head coordinator of Space in Prisons for the Arts andCreative Expression (SPACE) and taught weekly poetry workshops in maximum-securityprisons. His first book, A Light Bulb Symphony, was released in 2011, and his work can be foundregularly in CHAOS Magazine.

About Project V.O.I.C.E.: Together, Sarah Kay and Phil Kaye make up Project V.O.I.C.E., anorganization that uses spoken word poetry in schools and communities around the world as away to encourage people to engage in creative self-expression. Project V.O.I.C.E. hasempowered students in hundreds of classrooms, in dozens of countries, through live performanceand intimate workshops. Phil and Sarah are dedicated to helping create and foster a communityaround spoken word poetry, by sharing their experiences and listening to yours.

***

For Further information: –

Gaurav Gupta – +91 9004883337

gaurav.gupta@oberoirealty.com

Anil Kumar Yadav – +91 9769808828 / Sulakshana Deshpande – +919819032463

anil@conceptpr.comsulakshana@conceptpr.com

Warm Regards,

Kartikesh Birendra Jha Client Executive
Concept Public Relations India Ltd
M: 9076974491, 7738590599
Board : 022-40558900
Direct : 40558955
Fax : 022-40558901
kartikesh@conceptpr.com
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Mumbai – 400001 | www.conceptpr.com

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Vandana Jain proud to experience the Cricket League

Vandana Jain, producer and the co – owner of the Bengal Tigers of the CCL (Celebrity Cricket League) along with Boney Kapoor is very happy to experience the Cricket League in her career.

Starting her career from the upcoming film “Balwinder Singh…Famous Ho Gaya” starring Mika Singh and Shaan, she also tried her hand in CCL – the only cricket league for Entertainment Industry.

At first she was just excited to be the partner of Boney Kapoor in owning a CCL team, but now she says I am not only happy and satisfied but I am proud of being part of such a happening event.

She says, “I have taken a lot of experience form here and also the immense feeling of staying by side of Boneyji and our team was just superb, the guys play very well. Very few people get their starting career on this route, I am very lucky to be here.”

Rajendra Ganotra is the Editor of Spicy Stars Mumbai

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