Rajinikanth’s magnum opus KOCHADAIIYAAN coming to screens on May 23, 2014

Rajinikanth’s magnum opus KOCHADAIIYAAN

coming to screens on May 23, 2014

Mumbai, 7th May 2014: Eros International Media Ltd (Eros International), a leading

global company in the Indian film entertainment industry will release the eagerly awaited

futuristic fantasy event of the year ‘KOCHADAIIYAAN’ – The Legend, a Mediaone Global

Entertainment Limited production, directed by Soundarya Rajnikanth Ashwin, worldwide in

cinemas on May 23rd

2014, two weeks after its previously announced date of May 9th

2014 to

cater to the demand for multiple language and the 2D and 3D versions to release the same day.

Kochadaiiyaan features the unique visual mastery of Photorealistic Performance Capture

technology for the very first time in the history of Indian cinema. The film is being released in six

Indian language versions Tamil, Telugu, Hindi, Marathi, Bhojpuri and Punjabi, simultaneously in

2D and 3D in over 6000 screens worldwide. Although the entire unit was optimistically gearing

up for a 9th

May release, due to some unexpected technical issues, this mammoth worldwide

release in multiple languages in 2D and 3D is now set to release on 23rd

May 2014.

The fans frenzy for Rajinikanth’s Kochadaiiyaan has begun months in advance and their wait is

almost over. Rajinikanth appeared on Twitter for the very first time on 5th

of May and he instantly

broke the record for the first day followers by any Indian movie star by getting over 2.5 lakh

followers on the first day itself.

Kochadaiiyaan is an epic dramatization of good versus evil starring South Indian megastar

Rajinikanth in a double role in a larger than life depiction. Also starring in the grand production

is leading lady Deepika Padukone together with South India’s leading stars R. Sharath kumar,

Nazar, Aadi, Shobana and Rukmini.

Providing the musical score is Oscar-winning composer A R Rahman, whose list of credits

includes a BAFTA, a Golden Globe and two Academy Awards for his outstanding musical

contribution for the multi-Oscar winning film Slumdog Millionaire.

Kochadaiiyaan was shot extensively at Pinewood Studios in the UK with a team of world-class

technical experts including the London based Centroid Studios, a state-of-the-art facility for Full

Body Motion Capture, which has worked on various Hollywood productions including the recent

Brad Pitt starrer World War Z as well as Pirates of the Caribbean, Ironman 2 and Harry Potter,
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and Counter Punch Studios from Los Angeles, who have been behind successes such as

Beverly Hills Chihuahua. They worked in collaboration with Faceware Technologies, United

Kingdom, who have worked on The Mummy 3 and The Curious Case of Benjamin Button for

the Facial Capturing technology. A team of technical experts from South India and China have

worked on this technology, with the best production facilities in London, for the overall completion

of the project.

For regular updates on Kochadaiiyaan, please log on to www.erosnow.com

Follow Superstar Rajinikanth on his Twitter handle @superstarrajini

About Eros International Media Ltd (Eros International)

Eros International Media Ltd. (BSE Script Code: 533261; NSE Script Code: EROSMEDIA) is a leading global

company in the Indian film entertainment industry that acquires, co-produces and distributes Indian films

across all available formats such as cinema, television and digital new media. Eros International is part of

Eros International Plc, which became the first Indian media Company to raise capital and be listed on the

New York Stock Exchange. Eros International has experience of over three decades in establishing a global

platform for Indian cinema. The Company has a competitive advantage through its extensive and growing

movie library comprising of over 1,100 films, which include Hindi, Tamil, and other regional language films

for home entertainment distribution. Eros International has built a dynamic business model by combining the

release of new films every year with the exploitation of its film library. For further information please visit:

www.erosintl.com
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Kochadaiiyaan release date announcement.docx

Rajendra Ganotra is the Editor of Spicy Stars Mumbai

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