Philips India lights up Ganeshotsav celebrations at Lal Baug, Mumbai for third year in row

Philips India lights up Ganeshotsav celebrations at Lal Baug, Mumbai for third year in row

–          Philips India creates an ‘Arch & Shankh’ shaped structure with more than 11,000 LED lights

–          Philips India to enter Limca Book of Records for ‘Largest techno artistic LED lit structure’


01 September 2014, Mumbai: Continuing with its tradition of lighting up the festivities everywhere, Philips Lighting India, has created a vibrant, all LED lit ‘Arch and Shankh’ structure on the occasion of Ganesh Ustav. This structure is placed at the Lal Baug pandaal from August 29th to September 7th, demonstrating and creating awareness about the benefits as well as aesthetic possibilities of LED lighting.


With more than 11,000 coloured LED lamps, the structure is a dazzling affair at 24 feet height, 20 feet width, a depth of 10 feet; the biggest techno artistic LED lit structure in India. The unit is engineered with sound sensors, so that the shankh lights up everytime the devotees chant “Ganpati Bappa Morya”. Through this innovative structure, Philips will also be attempting to enter the Limca Book of Records for the category ‘Largest techno artistic LED lit structure’.


Mr. Sumit Joshi, Marketing Head, Philips Lighting India, said, “Lal Baug is one of the most popular puja pandaals during the Ganeshotsav, visited by approximately 10 million people hoping for darshan and to enjoy grandeur of celebrations. Through this initiative, we are showcasing an innovative architecture that represents the celebrations of Ganesh Chaturthi in an environment friendly manner and demonstrates the possibilities offered by LED lighting in terms of energy efficiency and cost effectiveness. .”


Shri Sudhir Sitaram Salvi, Secretary, Lalbaugcha Raja Sarvajanik Ganeshotsav Mandal, said, “Ganeshotsav festivities are held in honor of Lord Ganesha who symbolizes new beginnings. With the progression of the times and lifestyle today, we try to bring innovative concepts in our pandaal to add to the spiritual experience of devotees and to also encourage people to adopt newer environment-friendly habits. For the past 3 years, Philips Lighting India has brought aesthetically pleasing and highly energy-efficient lighting structures to Lal Baug which have been appreciated by the devotees.”


The entire unit consumes less than 6 units per hour. The LED lighting used is 96% more energy efficient when compared to the normal incandescent bulbs which are normally used in pandaals during festive occasions. Philips India is also inviting Mumbaikars to visit the Lal Baug pandaal to take selfies with the structure and upload it on Philips Lighting India’s Facebook page ( ) with the hashtag #LightUpGanesha !


Philips LED lighting solutions offer brighter luminosity and upto 50% savings over CFL by reducing power consumption and electricity bills. LEDs are the most eco-friendly and ‘green’ lighting solutions available today, as they have zero mercury, emit very low heat and have a life term of over 15 years. Philips Lighting India has been actively participating in Ganesh Utsav every year at the Lal Baug pandaal with its innovative lighting structures like Modak, Mushak etc.


About Royal Philips

Royal Philips (NYSE: PHG, AEX: PHIA) is a diversified health and well-being company, focused on improving people’s lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting. Headquartered in the Netherlands, Philips posted 2013 sales of EUR 23.3 billion and employs approximately 113,000 employees with sales and services in more than 100 countries. The company is a leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as male shaving and grooming and oral healthcare. News from Philips is located at


Rajendra Ganotra is the Editor of Spicy Stars Mumbai

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