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92.7 BIG FM’S ‘CARVAAN-E-GHAZAL WITH TALAT AZIZ’ BECOMES MUMBAI’S MOST HEARD RADIO SHOW; RECORDS SPECIAL EPISODE WITH MELODY QUEEN SHREYA GHOSHAL

Mumbai, March 26th, 2014: It was a day of celebration for 92.7 BIG FM, India’s No.1 Radio Network today as one of its marquee shows ‘Carvaan-e-Ghazal with Talat Aziz’ became the most heard show in Mumbai (highest time spent listening)! At the special celebration with the 92.7 BIG FM team, ghazal maestro Talat Aziz interacted with the press along with melody queen Shreya Ghoshal who was visiting the studios to record a special episode with him! Catch Shreya Ghoshal on ‘Carvaan-E-Ghazal with Talat Aziz’ on Sunday, 30th March at 9pm exclusively on 92.7 BIG FM!

92.7 BIG FM’s ‘Carvaan-E-Ghazal with Talat Aziz’ is an exclusive Ghazal show which in a short span of just four months has become the No.1 show in its time band. To captivate its listeners with yet another exciting episode, 92.7 BIG FM has invited Melody Queen Shreya Ghoshal to the show. Shreya has established herself as a leading female playback singer in Indian cinema. She was only 16 when she recorded the song “Bairi Piya” with Udit Narayan for the film Devdas which won her national fame and several awards. Shreya’s talent has been praised by various musical personalities in Bollywood, including veterans and contemporaries. The special show will give listeners an opportunity to get more acquainted with Bollywood’s music icon and discover her musical journey to fame.

‘Carvaan-E-Ghazal’ is a first-of-its-kind show on radio that offers Listeners a unique opportunity to appreciate some of the most beautiful ghazals, qawwalis, sufi music and unheard-of stories behind them. On the show, Talat Aziz sahab plays specially chosen ghazals and shares a treasure trove of anecdotes and trivia from his own life and the music fraternity. The show invites celebrated artists from the music industry for special episodes.

~ Tune in to ‘Carvaan-E-Ghazal with Talat Aziz’- every Sunday at 9pm only on 92.7 BIG FM! ~

Reliance Broadcast Network

Reliance Broadcast Network Limited is a media and entertainment company with interests in radio, television and television production. The Company houses: 92.7 Big FM – India’s No.1 FM Network with 45 stations, reaching over 4 crore Indians each week; Big Magic – a Hindi general entertainment channel featuring light entertainment shows; Big Magic Bihar & Jharkhand – a Channel with local content tailored for the region; Big Magic International – a channel targeted at the Indian Diaspora in the US and Canada; Big RTL Thrill – an action entertainment channel from the Company’s joint venture with Europe’s RTL Group; and Big Productions – its television content production division; For more information log on to www.reliancebroadcast.com

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Fwd: Press Release : Yami Gautam, Mahie Gill, Rituparna Sengupta take extraordinary LIVE HAIR DARES with Pantene’s New & Improved range.
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———- Forwarded message ———-
From: Rajlaxmi Borkotoky <rajlaxmi@fort.madisonindia.com>
Date: 26 March 2014 19:00
Subject: Press Release : Yami Gautam, Mahie Gill, Rituparna Sengupta take extraordinary LIVE HAIR DARES with Pantene’s New & Improved range.
To: Rajlaxmi Borkotoky <rajlaxmi@fort.madisonindia.com>

Hi,

Mumbai, 26th March, 2014: In a one-of–its-kind live event, the new Pantene endorsers – Yami Gautam, Mahie Gill and Rituparna Sengupta tested Pantene by taking up extraordinary hair dares and won!  The hair dare challenge saw the three celebrities brush their hair 50 times and then proudly showcase no hair fall with healthy silky smooth hair. And the second dare had the beautiful divas demonstrate the strength of each other’s hair by blow drying and then running their fingers effortlessly through each other’s tresses to reveal tangle-free hair even after being exposed to heat.

Please find attached detailed press release and pictures for your reference

Regards,

Rajlaxmi Borkotoky

Senior Manager- Brand Communications

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Page 1 of 3

Dare! Behind every success, there lies this magical word!

If you push yourself to achieve your best, why not get the best for your hair?

Yami Gautam, Mahie Gill, Rituparna Sengupta take extraordinary LIVE HAIR DARES

with Pantene’s New & Improved range.

Bollywood Divas Yami Gautam, Mahie Gill and Rituparna Sengupta, took Pantene hair

dares live – to brush their hair 50 times without any hair fall and exposed their hair

to heat to prove Pantene’s up to 100% damage protection

Mumbai, 26th March, 2014: In a one-of–its-kind live event, the new Pantene endorsers –

Yami Gautam, Mahie Gill and Rituparna Sengupta tested Pantene by taking up extraordinary

hair dares and won! The hair dare challenge saw the three celebrities brush their hair

50 times and then proudly showcase no hair fall with healthy silky smooth hair. And the

second dare had the beautiful divas demonstrate the strength of each other’s hair by blow

drying and then running their fingers effortlessly through each other’s tresses to reveal

tangle-free hair even after being exposed to heat.

Come rain, come sun, Pantene is my one stop solution

Yami Gautam shared, “As an actress, the nature of my job requires me to travel, thereby

exposing me to different weather and water conditions which resulted in hair fall and making

my hair extremely limp. I have always been looking out for a brand that would help. When

Pantene came to me, I thought why not, and took the Pantene 14 day challenge. I could notice

a difference on my pillow case, in my towel and on my hair brush almost immediately. Pantene

has not only helped me say goodbye to all my hair fall woes but I’ve become so confident about

experimenting with my hair. Now, I am not afraid about hair fall when I want to take a plunge

in the swimming pool filled with chlorinated water this summer or travel to a new unexplored

place.”

Jab Pantene ho saath, I style my hair for a new role everyday
Page 1 of 3
Page 2 of 3

Mahie Gill said, “Being daring as a person I have always challenged myself in everything I do

and this gets reflected in the roles I take up. However when it came to experimenting with my

hair I have been wary and stuck to the basics and thus restricting myself from fun stuff such as

hair colouring, curling. Looking good is an important part of my profession and I cannot risk

it with my hair. A friend of mine recommended Pantene and I saw a 360 degree change in my

hair. It felt so soft. I can’t stop running my fingers through them. Pantene has given me enough

confidence to put my hair through the various chemical and heat treatments without worrying

about dryness and roughness. It gives me the opportunity to experiment with my hair and try

various styles to suit my varied roles. I took this live hair dare as proof that Pantene worked

for me. 50 brush strokes and no hair in the brush. Now my hair and I are always ready to take

another dare!”

Proud to flaunt my family tradition of long hair, thanks to Pantene

Rituparna Sengupta exclaimed, “Taking up the Pantene 14 day challenge has instilled the

courage in me to come in front of a live audience and take up hair dares. The fact, that I could

easily expose my hair to heat and still have silky conditioned hair, speaks a lot about the

superiority of the new range by Pantene. As an actress I’m constantly outdoors subjecting my

hair to dust and pollution resulting in unmanageable tangled hair. I am extremely fortunate

to have stumbled upon Pantene. I have seen a miraculous change in my hair and have said

goodbye to my constant battle with split ends. Split-ends would drive me to the salon every

three months making me go chop-chop, but now no more. Long hair has been a legacy in the

family, passed on to my from my mother who got it from hers. Now, whatever surroundings I

am in – be it dust, pollution or the harsh camera lights, my hair can now face it all – silky and

tangle-free with no split-end worries!”

This event was to mark the launch of the new and improved Pantene which provides up to

100% damage protection. Pantene’s new range contains Keratin Damage Blockers, which

identifies and neutralizes free radicals in water and this helps in preserving hair’s vital

proteins. This contributes to making hair healthier and tangle free and giving up to 100%

damage protection. This also gives consumers the power to put their biggest hair dares to

test and flaunt the hair they want – be it coloured, curled, long or short.
Page 2 of 3
Page 3 of 3

The hair dare challenge set out by these celebrities and Pantene now continues. The

actresses will be seen taking more hair dares as they travel to different cities to showcase

winning against all hair dares!

More Information on the new Pantene Range

With its roots in proteomics research, this new technology has been lauded by members of

the Pantene Hair Research Alliance as a game-changer, helping women around the world

to defend against irreversible oxidative damage. It provides up to 100% damage protection

and gives consumers the power to put their biggest hair dares to test and win it to achieve

the hair they want – be it coloured, curled, long or short

The Pantene product range in India includes different variants such as Daily Moisture

Repair, Hair Fall Control and Total Damage Care to meet your specific needs.

For further information please contact:

Amrita Sadhu (9819622591) – amrita@fort.madisonindia.com

Rajlaxmi Borkotoky (9610205378) – rajlaxmi@fort.madisonindia.com

Tanya Merchant (9819235064) – tanya@fort.madisonindia.com
Page 3 of 3
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Press Release_March 26 (3).final.docx

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Displaying Press Release_March 26 (3).final.docx.

==========================================================================

Soorma Bhopali is back!

Mayank Singh owner of Soorma Bhopali , Check n Mates ltd & Sara Khan proudly bring Soorma Bhopali back; announcing their team for Box Cricket League unveiling their Team Jersey

The cricket fever is in the air with the BCL launching its Cricket team, one such team ‘Soorma Bhopali’ captained by Sara Khan & Mayank Singh (Real Estate Developer) gear up to unveil their team jersey with all the members.

The Team has a youthful balance of talented cricketers as well as well known celebrities Mentored by former Indian Player “Chetan Sharma” as an integral part of the coaching setup.

Meanwhile the team members gear up for the official launch of Team Jersey. The team members are Sara Khan, Prateik Babbar, Ravi Kishen, Ashmit Patel, Manish Raisinghani, Shahwar Ali, Sayed Zulfi, Vindu Dara Singh, Sidharth Bharadwaj, Avika Gor, Rishabh Sinha, Manish Naggdev, Ashita Gulabani, Sailesh Gulabani, Paras Chabra, Muskan Nancy, Arjit Taneja, Abhi Gail, Shrikant Maski, Aslam Khan, Abhinav Kapoor, Pooja, Shishir Vishal, Shabbir Beig and Mayank Singh.

The team is closely followed by numerous fans across the globe. It is the largest social BCL brand in INDIA with a huge fan base on Facebook alone. One of the main reasons for such a strong fan base can be well ascribed to the strong team values both on and off values that are seen & felt in the enigmatic city of “MUMBAI”

The real Soorma behind Soorma Bhopali, Mayank Singh exclaims, “We are impassioned by courage, youth, talent, ambition, dedication & focus and armed with the recognition that with great honor comes great responsibility. Responsibility of Professionalism, wisdom, ethics, perseverance and morality which, we maintain as a benchmark of Our Brand and in everything we do.

The golden shield is a symbol of our focus and commitment to always achieve the highest accolades in all fields. We fight as a team, using our collective strengths as individuals to always win.”

The household name Sara Khan stands tall as the captain of the team, “Our team is set, and we are positive, excited, and high on adrenaline. The team jersey for Soorma Bhopali stands for the spirit of our team brings us together. This is going to be some serious fun. Our audiences have loved us on screen; hope they love us on ground.”

The league matches will be held on 23, 28, 29, 30 March and 4 April, whereas the semi-final is on 5 April followed by the final match the next day.

==============================================================================

Purani Jeans’ Friendship Anthem YAARI YAARI released

Mumbai, 26th March, 2014: The makers of Purani Jeans have released the friendship anthem of the season, the song ‘Yaari Yaari’, exclusively on Eros Now. The song has been composed and sung by the talented and versatile musician Ram Sampath and lyrics have been penned by Ashish Pandit.

The video for the song can be viewed at:

http://erosnow.com/#!/music/watch/1005565/purani-jeans/6130479/yaari-yaari-song?ap=1

The song ‘Yaari Yaari’ revolves around the wonderful memories and the strong bond of friendship shared by the characters in the film. It depicts their closeness, the fun and the promises they made together. It is an uplifting track, which reminds of old friendships and lost friends.

Speaking about the song ‘Yaari Yaari’, Music Director Ram Sampath said, “I am delighted with the way the song has turned out. It is a fresh soundtrack with peppy beats and will make the listener want to relive all his happy school memories.”

Purani Jeans is produced by Eros International and NextGen Films and directed by Tanushri Chattrji Bassu. The movie stars Tanuj Virwani, Aditya Seal and Izabelle Leite. Purani Jeans revolves around the rekindling of old bonds between a young boy and his hometown folks. It is slated to release on 1st May.

===========================================================================

Purani Jeans’ Friendship Anthem YAARI YAARI released

Mumbai, 26th March, 2014: The makers of Purani Jeans have released the friendship anthem of the season, the song ‘Yaari Yaari’, exclusively on Eros Now. The song has been composed and sung by the talented and versatile musician Ram Sampath and lyrics have been penned by Ashish Pandit.

The video for the song can be viewed at:

http://erosnow.com/#!/music/watch/1005565/purani-jeans/6130479/yaari-yaari-song?ap=1

The song ‘Yaari Yaari’ revolves around the wonderful memories and the strong bond of friendship shared by the characters in the film. It depicts their closeness, the fun and the promises they made together. It is an uplifting track, which reminds of old friendships and lost friends.

Speaking about the song ‘Yaari Yaari’, Music Director Ram Sampath said, “I am delighted with the way the song has turned out. It is a fresh soundtrack with peppy beats and will make the listener want to relive all his happy school memories.”

Purani Jeans is produced by Eros International and NextGen Films and directed by Tanushri Chattrji Bassu. The movie stars Tanuj Virwani, Aditya Seal and Izabelle Leite. Purani Jeans revolves around the rekindling of old bonds between a young boy and his hometown folks. It is slated to release on 1st May.

============================================================================

YEH HAI BAKRAPUR: Humble Beginnings

Mumbai, 26th March: Yeh Hai Bakrapur is an upcoming Bollywood movie about a family and their pet goat, Shahrukh, who acquires a celebrity status in his village, with people eventually fighting over him. Set against the rural political background of a village, the movie has been making waves since the release of its trailer, crossing a million views within just two weeks, receiving words of praise, galore.

The response received by the trailer has humbled the filmmakers, whose hard work has paid off. Yeh Hai Bakrapur was shot in a remote village, not on sets, in order to make it look realistic. Shooting in the area, the cast and crew were not able to enjoy facilities which a city would provide. There were no vanity vans for the actors, so they used to be seated out in the open, under a tent.

The people of the village extended a warm welcome to them, making home cooked food and treating the Yeh Hai Bakrapur team like one of their own. During the film’s shoot, the cast and crew were like a close knit family, always interacting with villagers. In fact, Yoshika Verma, who plays a crucial role in the film, used to go to a hut nearby and get her hair braided by the girl living there. Actor Anshuman Jha used to call for his food from a nearby Dhaba, but he, too, used to frequently give in to the temptation of gorging on the food made by the villagers.

Yeh hai Bakrapur promises to take viewers through a rib-tickling, roller coaster journey of twists and turns. Written and directed by Janaki Vishwanathan, known for her National Award winning film, Kutty in Tamil, and produced by Ramesh Sriivatsava Aruunachalam, Yeh Hai Bakrapur is slated for release on 25th April.

==========================================================================

Nargis Fakhri to scorch the screen in Main Tera Hero, COMING SOON!

Mumbai,25th March, 2014: Nargis Fakhri, who has captured hearts of many fans with her debut film ‘Rockstar’,is said to be one of the wittiest and most stunning actresses of Bollywood. Her Facebook page is being flooded now-a-days, with thousands of fans expressing their excitement and anticipation for the release of her much awaited comedy film ‘Main Tera Hero’.Apartfrom Facebook, Nargis is equally active on Instagram and Twitter, constantly keeping her fans updated with the promotional activities going on for her film.

Nargis’character and her look in the upcoming movie ‘Main Tera Hero’ have garnered a lot of interest, since the release of the movie’s posters, trailer and songs. The comments on her social media profilesrange from ‘Too hot to handle’ to ‘Hit nahin Superhit hai’. Nargis’ fans have been eagerly waiting for the film’s release, so that they can watch the leggy lass sizzle on-screen. Nargis recently posted images from her visit to Korum mall for the promotion of her film, and was surprised to seea multitude of people who had turned up to meet them. The actress said,“What a turn out! Loved to see all of u and felt the love! Wow”.

Directed by David Dhawan, ‘Main Tera Hero’stars Nargis Fakhri as Ayesha and is scheduled to release on 4th April 2014.

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Shruti Hassan and Joi Barua join hands to unite the East & South.

26th March, 2014: Prithibi Ghure that means – the earth revolves, and is a union of the north east and the south. It is a song sung my musician and composer Joi Barua and his dear friend, actor and musician Shruti Haasan. This fusion melody seems to be trending the online portals at the moment with keen insight being thrown onto the receptiveness of such musical content. When asked about the collaboration, Joi says “The song is essentially between two different cultures which are demographically and geographically far apart. It boils down to the man woman conflict of non understanding, but coexistence. The idea being that we might not be with each other in a physical state but will meet beyond, in the bigger universe.”

What started off as an experiment became a song that not only brought diverse cultures together but also highlights the importance of making more such music to promote Indian culture, unity and diversity.

Shruti says, “It’s been an amazing experience working on this song with Joi-culturally, musically and spiritually. It opens up the mind and the music; and it’s always great to collaborate with another musician. I am really glad Joi and I could make a song together that is so unique”

Joi lent his voice to the Assamese element in the song. Shruti on the other hand made sure she involved her father, Mr Kamal Hassan in writing the Tamil lyrics to ensure the right meaning and balance in the melody. “We were pleasantly surprised at Mr. Haasan’s willingness to work on the lyrics & concept. That’s a mark of greatness. To embrace the unknown, and befriend a stranger” says Joi.

Before the song was officially released the duo performed it at a live event, and were surprised at the response they got from their fans on a song that speaks two languages.

LINK TO THE PERFORMANCE: https://www.youtube.com/watch?v=-44kxx19Emc

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MAST MAGAN, the romantic song from ‘2 States’, released

‘Mast Magan’, a romantic song from the movie ‘2 states’ has been released.  The song’s video can be viewed at http://bit.ly/MastMagan-2States

With vocals by renowned Arijit Singh and Chinmayi Sripada, it’s is a soulful love song that captures everyday situations in a couple’s life beautifully. It’s all about their togetherness, love, affection & shy smiles, galore.

A UTV Motion Pictures presentation, and a Sajid Nadiadwala & Karan Johar production, 2 States has been directed by Abhishek Varman and stars Alia Bhatt and Arjun Kapoor. It is based on Chetan Bhagat’s best-selling novel 2 States, and is slated to release on 18th April, 2014.

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Khwaabb is a story about the birth of a dream, ambition and the fierce passion to achieve that dream amidst unceasing tribulations. This intense personal journey is set in the larger, bureaucratic world of Indian sports. The story of two such athletes and their struggle to succeed in the cutthroat, debauched and mired world of Indian sports is directed  by Zaid Ali Khan, and features newcomers Navdip Singh and Simer Motiani in the lead roles.

The album is an eclectic mix of various genres of music. The album includes a powerhouse title track performed by Sonu Nigam, composed by acclaimed musician Sandeep Chowta. The album has a village rustic fun track- TV ki Jai Ho performed by Kailash Kher and a soft love ballad Shamein performed by Rahat Fateh Ali Khan and Shreya Ghoshal. Both songs  have been composed by Sajjad Ali Chandwani. Young and brilliant talent, Amal Mallik has scored the soundtrack of the film. Top international drummer Virgil Donati has played on the title track, the lyrics for which have been penned by Sameer.

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ASUS announces the Pan India accessibility of Zenbook UX302

The ASUS Zenbook UX302 is a stunning, stylish touchscreen Ultrabook™ with a scratch-resistant finish

Mumbai, March 26, 2014: ASUS, a leading brand, driven by the strength of mastering technological innovation and design perfection for the ultimate life-enhancing and computing experience announces Pan India accessibility of their stunning, stylish touchscreen Ultrabook™ with a scratch-resistant finish – Zenbook UX302. Zenbook UX302 has a strikingly gorgeous design refined with crystalline Gorilla® Glass 3 and classic brushed metallic finish.

Mr. Peter Chang, Regional Head – South Asia & Country Manager, ASUS India said, “We were the pioneers of bringing Ultrabooks in the market. Our first model was introduced in 2011. Introducing the Zenbook UX302 is one of our elite ranges of products, will be further enhancing our Ultrabook Series and quality offerings to our customers. Amazingly, it is just 15.5mm thick — 14% thinner than the previous Zenbook. It is a first ever Ultrabook which comes with NVidia GT 730M 2GB VRAM accelerating the performance with responsive multimedia and faster gaming. We are affirmative that this device will content techies with fetish for excellence in the country. It is the Ultrabook you’ll want with you, wherever you go.”

ASUS Zenbook UX302

Incredible Beauty

Meet Zenbook UX302 — the Ultrabook™ with everlasting elegance

Creating the perfect Ultrabook™ means striking a perfect balance between form and function! Zenbook UX302 has a strikingly gorgeous design refined with crystalline glass and classic brushed metallic finish. Lift the lid and inside is a vibrant 13.3-inch WQHD display that brings images to life and makes everything from browsing the web to working with documents an absolute pleasure.

Incredible Touch

Technology with a human touch

Zenbook UX302 is wonderfully tactile, but that goes well beyond just the feel of its sleek, smooth and durable glass design. Windows 8 is designed with touch in mind and a dedicated ASUS Human Computer Interface team help make it even more intuitive to use with features like a responsive multi-touch display, and a large touch pad with multi-touch support. The backlit keyboard with automatic brightness control also means you’ll always have a clear view of the keys, so you can stay productive, even in complete darkness.

Incredible Performance

All the power you need

Zenbook UX302 is a high-performance Ultrabook™ in every sense. Its 4th generation Intel® Core™ processor makes light work of the most demanding tasks, and keeps entertained with users’ favorite games and HD video, even when they are on the move. Solid-state storage means applications launch in double-quick time and, together with Super Hybrid Engine II technology, boosts battery life and standby time to stretch out the time between recharges. Three USB 3.0 ports support the latest high-speed storage and can recharge mobile devices in double-quick time, while sophisticated thermal management means Zenbook never loses its cool.

Incredible Sound

SonicMaster, because we’re serious about sound

Creating an Ultrabook™ that looks as incredible as Zenbook UX302 is one thing, but making one that sounds as incredible is something else. The key to success is Asusunique SonicMaster technology and a team of audio engineers who expertly balance high-quality audio hardware and professional-grade audio software to ensure the best possible sound quality.

Incredible Cloud

Store, share, and sync

ASUS cloud services provide the most complete platform for online living that’s accessible anywhere from a host of devices. With ASUS Web Storage, convenience is the main priority, offering you easy storage, sharing, and syncing of everything from business presentations to photo albums and favorite multimedia content. Each ASUS Zenbook comes with 32GB of WebStorage space free for the three years, and offers you the MyBitCast app so you can easily sync your content to multiple devices and accounts simultaneously

ASUS aims to deliver the products across segments including Tablets, Notebooks and Versatile Hybrid Devices. The company is constantly focusing on increasing its presence across the country. The company is also focusing on increasing the channel partners and manpower to reach each and every partner in every state.

The product will be available across all ASUS Exclusive Stores and major multi brand retail outlets starting April 2014.

Specifications:

Remark
Colour

Model Name

Screen

CPU

VGA

RAM

Storage

OS

WLAN

Dark Blue

UX302LG-C4022P

13.3″ FHD Glare, Touch panel

Intel Core i5-4200 (up to 2.3G, 3M)

NVidia GT 730M 2GB VRAM

2GB + 2GB DDR3 1600

750 GB 5400 rpm + 16GB MSSD

Win 8 64B Pro

802.11 AC

BT

Webcam

Battery

Warranty

Accessory

USB 3.0

HDMI

MRP

BT 4.0

HD Camera

3 Cell

1 Year Global

Sleeve & Cable (VGA)

3

1

99,999

###

About ASUS

ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning, motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones. Driven by innovation and committed to quality, ASUS won 4,256 awards in 2013 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 12,500 employees around the globe with a world-class R&D team of 3,800 engineers. Company revenue for 2013 was approximately US$14 billion.

Warm Regards                                                     

Ira Arora

Value 360 Communications – An Affiliate of Huntsworth
252 L, 2nd Floor, Sant Nagar, East of Kailash
New Delhi 110065

Mobile: +91-9873496209, Alternate Email ID: ira.arora06@gmail.com

Follow us on facebook: http://www.facebook.com/value360communications

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PUMA LAUNCHES PUMATRAC V2.0 RUNNING APP FOR ANDROID

Featuring Spotify Integration, Global Insights, Indoor Mode providing users with unique insights into their Running Behaviours

Bangalore, March 21st, 2014: With the success of PUMATRAC last year, PUMA is ready to take fitness and running behavior to the next level with the launch of PUMATRAC V2.0 targeted for Android users.  PUMATRAC V2.0 is a unique running application available for both iPhone and Android users making the app more accessible to runners everywhere.

PUMATRAC V2.0 provides insights on how external conditions (day of the week, location, and weather) and personal behaviors (music choices and social media activity) affect your running performance. The app will help the runners will gain insights on their runscore.

It’s never ideal to run in poor weather conditions, but what if you knew you run faster when you do? If you run faster in the rain, or for a longer time while listening to music, PUMATRAC V2.0 will let you know so you can take advantage of the conditions that work best for you. The app will show you your score, compiled of your distance, personal insights and weather/time condition bonuses. An important element for PUMATRAC V2.0 is the social leaderboard where the runner can compare their performance and run score with their family, friends and fellow PUMATRAC users around the world.

With the PUMATRAC V2.0 users have the option of syncing their Spotify account enabling the users to run further while listening to their favorite Spotify jam. Apart from this, the users can also find out what music other runners are listening to or which weather conditions users run faster in. This helps runners gain insights and get inspired by the global community.

Another unique feature of PUMATRAC V2.0 is that the app adds a new indoor mode for treadmill running and support for push notifications, and their new stop/hold functionality – a new easy way to stop your run without the risk of stopping it accidently. Adding to this, are the traditional functions that runners depend on within their running apps: distance, GPS, calories burned, integration with their playlist and tracking performance over time.

Commenting on the launch of PUMATRAC V2.0, Mr. Rajiv Mehta, MD, PUMA India said, “PUMATRAC V2.0 is a long awaited Android version of PUMATRAC which allows the runners will to gain insights on their personal running style where the user can share with friends through social media in real time.  At present, we have over 123,000 PUMATRAC users worldwide with India being one of the top countries to download the app of 26,409+ users. With PUMATRAC V2.0, we hope to reach out to larger audience and to inspire all the runners to achieve various challenges.”

cid:image003.png@01CF44FB.C9BE5D90

With fresh gear, new running routes and inspiration at the palm of your hand, what’s stopping you?  Get out there and run.

PUMATRAC V2.0 is available to download from the Google Play Store.

Link: https://play.google.com/store/apps/details?id=com.pumapumatrac

PUMA

PUMA is one of the world’s leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 65 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running, Training and Fitness, Golf, and Motorsports. It engages in exciting collaborations with renowned design brands such as Alexander McQueen and Mihara Yasuhiro to bring innovative and fast designs to the sports world. The PUMA Group owns the brands PUMA, Cobra Golf, Tretorn, Dobotex and Brandon. The company distributes its products in more than 120 countries, employs more than 10,000 people worldwide, and is headquartered in Herzogenaurach/Germany. For more information, please visit http://www.puma.com

For Further information, please contact:

Samyukta Ranganathan

Samyukta.Ranganathan@puma.com

Shaila Bhat

shaila@blr.madisonindia.com

+91 98860 98021

Nasreen Patel

nasreen@blr.madisonindia.com

+91 9945 2805 07

Sunanda Roy

sunanda@blr.madisonindia.com

+91 8088550824

Thanks & Regards,

Sunanda Roy

Senior Executive – Brand Communications

M: +91 8088550824

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Aamir Khan and Svati Chakravarty (co director of SMJ) on Sunday visited IIT Powai to see the episode with 1500 students.

It was a packed house and the discussion majorly revolved around how individually what could we do to make a difference.

While lots of students asked lot of relevant questions and the session went on for more than hour. However Aamir was most impressed by Honey Singh, a student merely in the 7th standard who is huge fan of the show SMJ and Aamir Khan.

He asked Aamir that, what kind of difficulties the actor faced during the making of all the episodes. Honey’s question was, what kind of pressure from administration or politics or any other group has been experienced by the actor. Aamir was impressed at the insight the kid had.

There were so many professors and students at the discussion who had asked all kind of question but the only one who understood that it may not have been easy for the actor was the small boy who studies in 7th standard.

In response Aamir said that he didn’t feel any pressure from political parties or administration. But on and off few people did get upset when they revealed truth about them. The actor was quite amazed by Honey’s question to him.

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Shruti Haasan and Joi Barua: Tamil meets Assamese
Rajendra Ganotra is the Editor of Spicy Stars Mumbai

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