Nestlé Portugal entrusts its packaging production to Diadeis

Nestlé Portugal entrusts its packaging production to Diadeis

The pre-media and design agency, which already manages the pre press packaging for Nestlé Spain and other countries like India, is expanding into the Portuguese market.




Diadeis Ventures into Portuguese market as the Iberia wing of the French Multinational pre-media and design agency bags the packaging production account of Nestle Portugal. Nestle portrays and maintains strong belief on Diadeis since many years. The Nestle Portugal deal is yet another feather on Diadeis’ hat. The pre-media packaging part of Nestle India is being managed by Diadeis Alia, the Indian wing for over a decade.


The evolution and the uniformity of pre-media services have been re-defined for Nestle globally, thanks to Diadeis for providing them the complete brand management solutions. Recently Diadeis acquired Alia, the only Indian pre-media packaging firm which has the exhaustive FMCG clientele that includes GSK, Nerolac, Cadbury Kraft to name a few.


Nestlé Portugal has chosen Diadeis for the graphic production of the packaging for all its brands of Hot Drinks, Chocolate, Ice Cream, Frozen food, Infant nutrition and Culinary solutions. The agency is charged with optimising the packaging graphic chain by streamlining the process and improving quality.


Mr. Sethunath P., Managing Director – Diadeis Alia said, “It feels good to see Diadeis exploring innovations and expanding with its clients. The confidence of the brands on the work Diadeis does give us the motivation to optimise and enhance the quality of our work for them. We in India are privileged to be associated with Nestle for more than 10 years now and hope that this versatile FMCG brand give Diadeis the opportunity to work from them wherever they have the presence across the globe”.


All the services are carried out by Diadeis Iberia, the Diadeis affiliate based in Barcelona. “We are very pleased that the Nestlé group trusts us with this work and it allows us to also extend our scope of activity”, added Sethunath.


About Diadeis:

Diadeis is a world-leading pre-media and design agency. The company offers a wide range of services linked to graphic creation, prepress and brand life cycle technology tools. For 40 years, Diadeis has been helping large advertisers to develop and improve their brand image. It combines efficiency, consistency and precision in the production of their communications media in the packaging, multi-channel publishing and operational marketing sectors. The company’s headquarters are based in Paris and it is present in Europe, Asia, America, Africa and the Middle East. It offers its services to clients in over 60 countries.

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Rajendra Ganotra is the Editor of Spicy Stars Mumbai

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