MUSIC RELEASE OF LAKEER KA FAKEER

MUSIC RELEASE OF LAKEER KA FAKEER

Presenter Irfan Tinwala’s film Lakeer Ka Fakeer Music Launch was held on 4th June In Mumbai at sensational area Dongri.
Chief Guest Abu Asim Azmi released the Music CD with Lakeer Ka Fakeer Team. This was first time at very sensational area has music Event with huge Mope.

The star cast Ajaz Khan, Masisha, Vicky Ahuja, Javed Haider and Others, Being Produce by Gabage Production, Chandrapal Singh and Feroz khan, Co-Producer Majid khan and Aslam Khatri. Writer & Directed by Zubair Khan, D.O.P Saket Shah, Music by Dilshad.
Film Release on 14th June.

==========================================================================

Evelyn Sharma basks in Yeh Jawaani Hai Deewani glory!

Actress and fashionista Evelyn Sharma is on cloud nine. After the super success of Rohan Sippy’s Nautanki Saala and her much-appreciated performance with Ayushmann Khurranna in the number Dil Ki Toh Lag Gayi; the gal is being noticed all over again in Bollywood’s latest blockbuster Ayan Mukherji’s Yeh Jawaani Hai Deewani.

And why not! “Starring with Ranbir is every girl’s dream,” beams the 23-year-old half-German half-Indian, who has received a positive response from public as well as the industry. “Beautiful,” “charming,” “entertaining,” “sexy and appealing,” “brings humour to the film,” are words the critics have used for her.

“I’ve never played a sexy character like Lara before, and I admit all the flirting was a lot of fun,” she gushes with cheeks blushing! Gee!

Apart from having set a mark as a fashion icon in India over the last few months, Evelyn has also become a sought-after face for campaigns. “2013 has been Evelyn’s best year so far. And come to think of it; it’s just her beginning. She is blessed,” quips her publicist Dale Bhagwagar.

Meanwhile Yeh Jawaani Hai Deewani continues to roar at the box-office, having joined the 100-crore-club, even before completing a one-week-run in theatres. The worldwide net collections of the film as of now; are in the range of Rs 111-114 crores. Whoopee! In fact YJHD even managed to break into the US Top 10 and was at the ninth spot over the weekend.

Evelyn has Issaq with Prateik Babbar coming up for release next month, followed by Yaariyaan; the directorial debut of T-Series’ head honcho Bhushan Kumar’s wife Divya Kumar; and Evelyn’s FIFTH release in a year!!

Indeed, this chick is blessed! Even God may not deny that! (wink)!

===========================================================================

Amitabh Bachchan To Redefine Television Yet Again

Debuts as actor and producer for a fiction show with Anurag Kashyap as Creative Director

Mumbai, June 5, 2013 – In a move to personify magic on the small screen, Sony Entertainment Television today announced the debut of the living legend of Indian cinema, Amitabh Bachchan as an Actor for the first time in a fiction series on Indian Television. He will play the lead protagonist in a finite fiction series that will go on air this year on Sony Entertainment Television. The show will be co- produced by his production company Saraswati Creations in collaboration with Endemol India. Helming the show will be ace film maker Anurag Kashyap as the Creative Director. He will lend a special creative language to showcase Mr. Bachchan’s supreme talent. Working with the legendary Amitabh Bachchan, Sony Entertainment Television will once again reinvent the television space in India, by giving the small screen a first-of-its-kind finite fiction series showcasing an explosive combination of the finest industry talents ever.

Speaking on the occasion, Mr. Man Jit Singh, Chief Executive Officer, Multi Screen Media said “Sony has always been instrumental in innovating & creating numerous milestones for the Indian Entertainment Industry. It has been our constant endeavor to create clutter breaking and novel content for our viewers and each show that we have launched reiterates our philosophy. In keeping with this, we are pleased to announce another unique association with Mr. Amitabh Bachchan which will further strengthen our relationship with him and take his phenomenal talent into Indian homes by putting him in the lead role in a television fiction show. This finite fiction show is bound to reinvent the television space.”

An enthusiastic Mr. Amitabh Bachchan said, “I am delighted to be a part of this venture.”

Mr. Deepak Dhar, Managing Director and Chief Executive Officer, Endemol India, further added, “Changing the level of the game once again, Endemol India in collaboration with Saraswati Creations introduces for the first time on television, Mr. Amitabh Bachchan, in what is sure to be an

epic fiction show. An amalgamation of an ingenious original script, great production values, the inimitable style of Anurag Kashyap and the stupendous talent and persona of Mr. Bachchan; this finite fiction series is sure to be blockbuster television! This show is yet another initiative by Endemol in its ongoing endeavor, towards creating endearing and innovative programming for Indian Television audiences.”

“Working with Mr. Bachchan is every director’s dream! When Endemol approached me with a great concept and the novel idea of launching Mr. Bachchan for the first time in an original fictional series on Indian Television, I jumped at the opportunity. This series will change the way India sees television and will open the doors for a new genre in television entertainment” said Mr. Anurag Kashyap, Creative Director of the series.

Lights, Camera, Action… and the wait for the biggest blockbuster television series begins…

About Sony Entertainment Television:

Sony Entertainment Television (SET), one of India’s leading Hindi general entertainment television channels is a part of Sony Pictures Television (SPT) backs Multi Screen Media Private Limited, which is India’s leading television network. Since its launch in October 1995, SET has created a unique space for itself in the Indian Television industry. Pioneering new waves in television programming, with blockbuster movie premieres, big format non – fiction shows and an impressive array of fiction shows like Indian Idol, Kaun Banega Crorepati, Entertainment ke liye Kuch Bhi Karega, Bade Acche Lagte Hain, Kuch to Log Kahenge, Parvarrish, Maharana Pratap, CID and Crime Patrol.

SET is known for its innovative concepts and exciting formats and is the most preferred family entertainment channel which has been providing strong platforms for more than 700 brands to reach over 50 million households in India. In addition, Sony Entertainment Television is also available in the US, UK, Africa, Europe, Canada, Australia, New Zealand, Singapore, Pakistan, Nepal, Bangladesh, Maldives, Malaysia, Indonesia, Fiji Islands and Seychelles. In total, SET influences over 300 million viewers in the Indian sub-continent, and the South Asian Diaspora worldwide.

Sony Entertainment Television is a part of the network of channels distributed by The One Alliance – a joint venture between Multi Screen Media Pvt. Ltd. and Discovery Communications India. Other channels in the One Alliance network include SAB, MAX, PIX, MIX, SIX, AXN, Animax, Discovery Channel, Animal Planet, TLC, Discovery Science, Discovery Turbo, DISCOVERY CHANNEL TAMIL, Discovery kids, AATH, Aaj tak, Headlines Today, Tez, Neo Sports, Neo Prime, TIMES NOW, MOVIES NOW, ET NOW, Zoom, SET HD, SIX HD AND DISCOVERY HD WORLD

===================================================================================

Prithviraj – Kerala’s Most Desirable Man

Having impressed the Hindi movie-watching audiences,Prithviraj who is already a well established star down south emerged “The Most Desirable Man” of last year on the South poll conducted by Times,results of were recently announced.

Beating the likes of his contemporaries,Prithviraj made it to the Numero Uno spot ,however the actor does confirm that the tag embarrasses him – Says Prithvi, “ Its flattering to be looked upon as desirable and I don’t know quite how to react to the tag as it comes as a surprise. I do lay more emphasis on my body of work as opposed to my physical body ,that eventually matters the most”.

====================================================================================

Vikram Bhatt directs a segment of Horror Story

Vikram Bhatt who now dons the producer’s hat for ASA Productions’ Horror Story ,has also directed a small segment of the film after much coaxing from Ayush Raina,the young director who is helming the horror.

When essaying the role of a producer Vikram rarely visits the sets of the films ,however,he dropped onto the sets of Horror Story in Mumbai to lend his moral support to the cast and crew.What started as a casual visit ended up into Vikram directing a scene in the film on director Ayush Raina’s insistence.

Says a source, “Vikram Bhatt happened to drop in on the sets of Horror Story and met with everyone – A few minutes later director Ayush Raina asked for his opinion on a scene and the next thing you know Vikram was directing a segment – Though he had his reservations initially and prefers giving his directors creative freedom ,Ayush insisted on having him direct the scene”.

====================================================================================

Heart Specialist, Social Worker & a Producer! Patiala Dreamz, Dream Project!

Anmol Kapoor speaks his heart out talking about his upcoming venture Patiala Dreamz

Canada based Heart specialist Anmol Kapoor who having produced documentaries, feature films is producing Patiala Dreamz, a Punjabi Film with the international touch.

Patiala Dreamz which is a Bollywood test as Anmol Kapoor claims is a project he has given his heart & soul too. With a thought that the best way to educate communities globally would be the most sought after Entertainment Industry.

The Canada based heart specialist Anmol Kapoor brilliantly explains, “I am making a movie the audiences would love to watch, a typical socio-drama film. You go buy a ticket & the proceeds go to dilwalk.in, an organization treating the cancer patients.”

Anmol Kapoor who intends to educate the South Asian communities India, Nepal, Pakistan, Bangladesh & he is of the opinion that a community helps community.

Patiala Dreamz is not just a typecast Punjabi film, having renowned Punjabi actors, the movie is backed by Bollywood artistes & singers & a Bollywood production house is involved. Anmol Kapoor with the larger picture of his movie Patiala Dreamz mentions, “Patiala Dreamz will be dubbed in many languages, I’m not looking towards marketing only in the South Asian nations but also Russia where I got my medical degree from, Germany, Holland & USA.”

Talking on the marketing front Doctor cum Producer further adds, “Punjabis are omnipresent & moreover I have a tie up with many media associations in Canada who are our active partners in supporting & promoting the film keeping the core message intact of helping our community.”

We say thumps up to this producer who is a social worker in the true sense. He answers our modest question as to why the proceeds entirely be given to the NGOs, he explains, “In Canada the Govt. take care of all the medical treatment anyway & I don’t plan to buy aPorche or a Ferrari. Here I have taken Bollywood as a social project. I have put my heart & soul & I am working towards the finished project to be the best & entertaining though.”

Talking about Patiala Dreamz he summarizes, “This movie is not a regional but a part of Bollywood. It is entertaining, holds the grip & emphasized on the connection between the east & west.”

Quiet a multi- tasker we say! Anmol Kapoor deserves all the support for this brilliant idea.

=========================================================================================

Pepsi celebrates the Champions of cricket with #Road2Champions… Oh Yes Abhi!

Pepsi launches its first ever social media campaign celebrating defining moments of cricket
Fans on Twitter can participate in a Pepsi tweet up led by Harsha Bhogle
Top scorers to get a chance to win a ticket to London and toss the coin at the finals of ICC Champions Trophy

New Delhi, June 5, 2013: This cricket season, Pepsi provides cricket fans the unique experience of becoming the champion fan of the sport with its campaign Pepsi ‘Road to Champions’. A social media campaign celebrating moments of cricket – ‘Road to Champions’ allows users to demonstrate their passion for the sport. The game which encourages users to tweet and share their favorite moments of cricket will continue to create ‘Oh Yes Abhi!’ experiences for fans of cricket and Pepsi.

Inaugurating the campaign is a Pepsi tweet up led by Harsha Bhogle where twitterati will share milestones of cricket excellence and created champions of the sport. To play this exciting game, users simply have to have to share moments that defines their passion for cricket. Tweets shared will help the users to earn points or kilometers to traverse across the road that leads users to the champions of cricket. Users get rewarded basis their chatter on Twitter, Facebook, Instagram and the highest scorers get the opportunity to toss the coin at the finals of the prestigious ICC Champions Trophy in London.

Speaking on this latest innovation, Homi Battiwalla, Senior Director – Marketing (Colas, Juices & Hydration), PepsiCo India, said, “With the launch of the Pepsi ‘Road To Champions’ we are taking our journey of fan engagement on digital platforms to the next level. We aim to create meaningful conversations around the sport with this activity, by engaging our fans with an opportunity to share their memorable moments on cricket. Pepsi as a brand strongly identifies with cricket in India and this year’s Pepsi IPL activation cemented that association. The “Pepsi Tweet 20” and the ‘The Great Indian Catch’ were immensely popular campaigns that made Pepsi the most talked about brand online during the tournament*. Keeping our success trajectory as a benchmark, we are hoping to multiply our engagement with consumers online with this campaign.”

Pepsi Road to Champions is a Twitter, Facebook and Instagram based application, which brings the excitement of cricket onto social media. Users can create innovative content like graphics and mash-ups to earn higher points which help them move ahead faster on the virtual road to Champions Trophy as seen on http://r2c.pepsiohyesabhi.com/. The contest divided into 4 phases for the first four days which concludes with one flag bearer or winner who is announced end of the day. On Day 6, top 20 players from the leaderboard are declared, who will need to garner support from their friends and followers for points. On Day 7, Harsha Bhogle will tweet for the champion walkers and declare winners to get the opportunity to travel to London.

To play the game, one can log on to http://r2c.pepsiohyesabhi.com/. What are you waiting for? Go play… Oh Yes Abhi!

Visit www.pepsiohyesabhi.com for more information | Witness the fun @PepsiIndia on Twitter.

*source Brand Buzz Index

About PepsiCo India:

PepsiCo entered India in 1989 and has grown to become one of the largest food and beverage businesses in India. PepsiCo India has been consistently investing in the country and has built an expansive beverage and snack food business supported by 38 beverage bottling plants and 3 food plants. PepsiCo India’s diverse portfolio includes iconic brands like Pepsi, Lay’s, Kurkure, Tropicana 100%, Gatorade and Quaker. Within 2 decades, the company has been able to organically grow eight INR 1000 crore plus brands in India, which are household names trusted across the country.

PepsiCo India is driven by its global commitment to sustainable growth, Performance with Purpose, which works on four planks of replenishing water, partnering with farmers, waste to wealth and healthy kids. In 2009, PepsiCo India achieved a significant milestone, by becoming the first business to achieve ‘Positive Water Balance’ in the beverage world, a fact verified by Deloitte Touché Tohmatsu India Pvt. Ltd. The company has been Water Positive since then. For more information, please visit www.pepsicoindia.co.in

For further information, please contact:

Tanvi Arora / Parakram Hazarika

Genesis Burson-Marsteller

tanvi.arora@bm.com / parakram.hazarika@bm.com

+91-9999046170 / +91-9711311668

Nitin Yadav

PepsiCo India

nitin.yadav@pepsico.com

=================================================================

John Abraham backs father Abraham John and brother Alan Abraham’s “Bombay Greenway Project”

Being a huge environmentalist himself, John Abraham is now going all out to shore up his father Abraham John & brother Alan Abraham’s firm Abraham JohnArchitects, a multidisciplinary architecture, interior design, landscaping and urban planning firm founded in 1967, which now looks to undertake an urban project which would significantly & positively impact the lives of millions in the city on an every day basis.

Abraham John Architects which introduced “The Bombay Greenway Project” that went on to win the International Urban Planning & Design Competition Velo-city, 2013, Austria are now looking to execute the plan ,touted to be the single biggest urban project undertaken in Bombay post-independence.The first proposal of the project looks at turning the Railway into Greenway – envisioning a 21st century Greenway over the existing railway lines,114kms of continuous,flat,traffic and stress free space to encourage the active modes of transportation and healthy city living.

Says Alan Abraham “We are envisioning a stretch from Virar to Churchgate, Thane to CST and Mankhurd to CST that will act as an open green corridor. It will allow people to cross from the eastern to western line conveniently and will also amplify its beauty”

While Abraham John & Alan Abraham ( who was also felicitated as one of Architect & Interiors India’s iGEN 50 – The New generation of Innovators in Architectureare the Joint Principal Architects )are the Joint Principal Architects of Abraham John Architects, equipped with a vision and forward thinking mind ,actor-producer and business tycoon John Abraham looks to back and echo the cause of re-connecting architecture with nature, make optimum use of space, natural materials, lighting & landscape to reinvent and transform living environments and urban spaces.

The Hero with a Heart – John Abraham has been associated with several causes in the past – He has intensively worked with PETA and Habitat For Humanity.Apart from that the actor who is synonymous with fitness raised funds for charities through the Mumbai Marathon.

The actor via his brand commitment has also associated himself with PowerLight A Village, an initiative to provide solar electricity to remote villages across the country and also requested his fans to join him in the cause.

====================================================================

Celebrate summer love with Lootera only on Hungama.com and Hungama App

Mumbai, June 4, 2013 – Bask in the glory of a beautiful summer romance with the tunes of Lootera on Hungama.com and Hungama App. The movie is directed by the critically acclaimed director Vikramaditya Motwane of Udaan fame. The music is already getting rave reviews from music lovers and the tracks are now available on Hungama.com and app for download and streaming.

http://upload.wikimedia.org/wikipedia/en/8/84/Lootera_Cover_Art.jpg

The music and background score for the film is composed by Amit Trivedi with all song lyrics penned by Amitabh Bhattacharya. The music of the film takes you back to Bollywood classics. The composer opted to keep two “antras” followed by a “mukhra” in the songs, matching to the 1950s styles of composition. The composer recorded Chennai String Orchestra for the score for the film.

The title track ‘Manmarziya’ blends the beautiful voice of Shilpa Rao with the masculine force of Amit Trivedi and Amitabh Bhattacharya to create a wonderful treat for your ears. The entire album comprises of six sensational tracks that conveys that dreamy feeling of being in love. The track ‘Sawaar Loon’ has found a place in the hearts of hundreds of fans already and is trending on twitter and Facebook.

Not only does it offer different value packs tailor made according to the needs of different users, it also offers music videos, ringtones and mobile wallpapers. Get all this content plus a lot more entertainment across Bollywood, regional and international music directly on your PC or mobile from Hungama.com. The Hungama app is available on iOS, Android and BBZ10 (lite version), will soon be available on BB App World.

So be the first one to download and listen to the grooving tracks even before the movie releases, only from Hungama.com and app

About Hungama.com

Hungama.com is India’s leading digital entertainment company that launched India’s first and largest on-demand digital entertainment storefront, www.hungama.com . The storefront has over 2 and half million pieces of content across genres and languages, in the form of music tracks, movies, music videos & dialogues; mobile content such as ringtones & wallpapers. Hungama Movies has over 5000 Bollywood, Hollywood, Regional Indian Movies and Television Series available in both HD and SD quality, powered by Intel® Insider™. With over 20 million users, the website is accessible from a PC, mobile, tablets, connected TVs and other connected devices, consumers can enjoy all this content via download and streaming. Hungama.com caters to the digital entertainment needs of over 1.5 billion South Asians across the world. Some of the key features include a preview feature, ease of access, portability, Smart Cloud services to store music and a powerful discovery, search & recommendation engine. It is also available on Smart Phones and Facebook via the Hungama My Play application.

Hungama.com is a part of Hungama Digital Media Entertainment Pvt Ltd. the largest aggregator, developer, publisher and distributor of Bollywood and South-Asian entertainment content in the world. The company has partnerships with over 400 content creators, record labels, studios, broadcasters, game publishers on a worldwide exclusive basis for digital and mobile content. Hungama serves content to consumers in 47 countries across mobile, internet and IPTV services on a Managed Services Platform.

For further details, please contact:

Hungama

Ishita Mookherjee

ishita.mookherjee@hungama.com

+91 99300 69690

Edelman

Akshatha N Hegde

Akshatha.hegde@edelman.com

+9198332 34354

=====================================================================================

Micromax brings alive the 3D experience

-Launched an exciting online 3D campaign like never before

New Delhi, 5th June, 2013: Micromax, India’s leading handset manufacturer has set new benchmarks with its unique online engagement activation for the launch of Canvas 3D, the latest smartphone in the Canvas series. The phone offers a unique experience to users which need no 3D Glasses to view its content in 3D, thereby giving the user a hassle free rich life like experience. The brand activated a unique 3D campaign in the online space to bring alive the unmatched 3D experience for the consumers.

Interactive and engaging in nature, the campaign is as unique as it sounds. Micromax’s online partner, Interactive Avenues came up with the idea of building a compelling launch activity across MSN & Yahoo homepages. All visitors to the respective pages were urged to click on the Micromax Canvas 3D banner ad placed on the homepage, transforming the entire website into a 3D webpage. The campaign saw the brand engage with top portals for building engagement and excitement among the consumers in online space. The banner, with the help of Mediamind, was served on various websites using the browser’s 3D rendering engine for the first time ever.

The takeover on Yahoo innovation generated a whopping 15% engagement rate against global benchmarks of close to 1% resulting in over 894,000 impressions that generated more than 900 tweets & 8719 Facebook link visits setting new benchmarks in the online space. On the other hand, the thrilling campaign witnessed over 1.3 minutes as the avg time spent on MSN resulting in a 2.83% interactivity rate .

The digital activation highly supported in liquidation of the entire online stock of Micromax Canvas3D .

“The online medium has become a platform that connects youth with their favorite brands beyond boundaries. The online campaign has helped Micromax reach out effectively to both new and existing customers and the exemplary response is a proof to the same. The latest campaign offered a spectacular 3D moment and brought alive our commitment of providing unique experiences to the users” said Mr. Shubhodip Pal, CMO, Micromax.

About Micromax:

Micromax started as an IT software company in the year 2000 working on embedded platforms. In 2008, it entered mobile handset business and by 2010 it became one of the largest Indian domestic mobile handsets company by offering unique affordable innovations. The brand’s product portfolio embraces more than 60 models today, ranging from feature rich, dual – SIM phones, 3G Android smartphones, tablets, LED televisions and data cards. The company has many firsts to its credit when it comes to the mobile handset market including the 30-day battery backup, dual SIM phones, QWERTY keypads, universal remote control mobile phones etc. Micromax has presence in more than 560 districts through 125,000 retail outlets in India. The company has sales presence spread across Bangladesh, Sri Lanka and Nepal.

From: Vaid, Shanu [mailto:Shanu.Vaid@bm.com]
Sent: Monday, May 27, 2013 2:35 PM
To: Andre Augustine (andre@micromaxinfo.com)
Cc: nitika@micromaxinfo.com; shubhodip@micromaxinfo.com; Malik, Aashima; Kharoo, Nikhil
Subject: MMX_Canvas 3D_ Online Campaign_Press Note

======================================================================================

Satish Reddy and Haroon Rashid wants to interact with ghost

Ghost is the scariest part of everyone life but a very few people show their courage and would love to interact with ghost and they are none other than the makers of Super Natural movie Producer Satish Reddy and Director Haroon Rashid. “Super Natural” Worlds First one take Bollywood Horror movie is going to pay tribute to the 100 years of cinema and was shot in just 2 hours and 20 minute-long and was completed in one take without a single cut with a crew of 17 people. The movie is also listed in Limca Book of Records and it is also attempting for Guinness World Record.

Ghost cannot be seen or touch it but it can be felt around us. Ghost stories—tales of spirits who return from the dead to haunt the places they left behind—have figured prominently in the folklore and the makers show their curiosity to interact with ghost.

Satish Reddy, “Ghost is a very interesting topic for me and there is too much curiosity in me to study more about a ghost. I would love to interact with a ghost and I’ll make a questionnaire first.”

Ghost stories are related to famous people and events using a mixture of experts and dramatic reconstructions of both the supernatural events and the history underlying them. “It’s a very tough job for every director to make believe their audience on ghost. We try to make them feel real. Only a best director know who peoples gets scary it just be possible by having a Chit Chat with ghost”, Haroon Rashid Said.



Media Contacts:
Scribes INC- The PR Company

Satish Reddy
Mobile : 09167115564
Email : sateshreddey@yahoo.com

Nilofer Ansari
Mobile : 07666989939
Email : niloferscribes@gmail.com

=================================================================================

Yamla Baba Ka Darbaar lagega Oye 104.8 FM ke saath

New Delhi 5th June, 2013 – India’s Sabse Filmi Radio Station Oye! 104.8 FM organized “Yamla Baba ka Darbaar” – an interesting fun activity where the nation’s biggest Filmy radio station associated with the upcoming film Yamla Pagla Deewana 2 and organized a special Darbaar for the audience and the listeners at Great India Place Noida yesterday.

The event called “YAMLA BABA KA DARBAAR” was an instant hit among the audience as they had the chance to ask questions about their lives & problems from superstar Dharmendra who is playing Yamla Baba in the movie and Dharmendra made sure to hold the audience by giving witty replies and solutions. The crowd was ecstatic and cheered the starcast’s performance with full ardour.

The crowd also, got an interesting opportunity to interact with the Deol brothers who are also playing the lead in the film.

Also, present at the event were other stars of the film along with the Director Sangeeth Sivan who also made their presence felt by participating cheerfully.

For further information please contact:

Ketchum Sampark

Imtiaz Alam

imtiaz.alam@ketchumsampark.com

9810227818

Harpreet Singh

harpreet.singh@ketchumsampark.com

9810276332

============================================================================

Green Award Winner Dia Mirza and Actor Ayushmann Khurrana urge Delhi-ites to ‘Switch on the Sun’

With rampant environment concerns plaguing the nation at an alarming rate, various celebrities from within the Bollywood industry have come forth to make efforts in protecting their surroundings, by supporting and leading various social campaigns and initiatives. In the recent light of the increasing number of power failures in Delhi, Green Award winner and Glam Diva Dia Mirza along with actor-singer Ayushmann Khurrana have come forth to join hands with 92.7 BIG FM Delhi and NGO – Greenpeace India to resolve this issue in the capital city for the ‘Switch on the Sun’ initiative. India’s first-ever Bike-A-Thon, ‘Switch on the Sun’ aims to raise awareness about the benefits of solar energy and its ability to provide electricity to homes across Delhi. Urging to bring change into the lives of Delhi-ites, 92.7 BIG FM and Greenpeace India is encouraging listeners to conserve natural resources by looking at greener energy avenues like solar panels. Doing their bit for the ecosystem, Dia Mirza and Ayushmann Khurrana spread the message of protecting our environment and making the city a better place for not only the current, but also future generations!

For further Information:

Animesh Biswas | Concept PR

+919891789639 | animesh@conceptpr.com

Ranjan Pathak | Concept PR

+919999891187 | ranjan@conceptpr.com

Mohammad Mati | Concept PR

+919650604255 | mati@conceptpr.com

===============================================================================

Rajendra Ganotra is the Editor of Spicy Stars Mumbai

You must be logged in to post a comment Login