Insecticides (India) offer XPLODE & HAKAMA to Mentha-growing farmers of Eastern Uttar Pradesh

Insecticides (India) offer XPLODE & HAKAMA to Mentha-growing farmers of Eastern Uttar Pradesh


  • Mentha is one of the major crops grown in Eastern Uttar Pradesh


  • IIL has emerged as the most trusted brand pan-India for farmers


New Delhi, April 25, 2014: Insecticides (India) Ltd. (IIL), a leading agrochemical company which manufactures and markets several popular and international brands, has launched its landmark broad spectrum insecticide XPLODE & leading international selective herbicide HAKAMA in eastern Uttar Pradesh to help farmers get the best yield of this cash crop.

IIL, listed on both Bombay Stock Exchange (BSE) and National Stock Exchange (NSE), has over the years developed a reputation for being the most trusted brand for farmers across the country and has helped them improve crop productivity and yields through some of its very successful brands.

The company’s product XPLODE is ideal for controlling bollworms in crops like pulses, vegetables, cotton and will be a useful weapon for the farmers of the northern Indian state.

Hakama, a selective herbicide for grassy weeds (narrow leaf weeds) was introduced by IIL after its tie up with Japanese company Nissan Chemical Industries Ltd. Hakama is used in broad leaf crops like soybean, cotton, groundnut, blackgram, onion, jute and mentha.

 

Mentha is among the major crops grown in Eastern Uttar Pradesh. Our products XPLODE and Hakama will prove to be a milestone for the farmers in protecting their valuable crops and get the best yields.” said Mr M. K. Singhal, GM, Marketing, Insecticides (India) Ltd.


The company manufactures and markets American Vanguard Corporation, International brands Thimet and Nuvan exclusively in India. The company also markets Japanese company Nissan’s international products Pulsor and Hakama exclusively in the country. It also sells popular brands Lethal, Victor, Monocil and Nuvan.

IIL also provides training and information to the farmers through farmer awareness programmes with an objective to create an understanding about the prudent use of agro chemicals and its safety measures with emphasis on good agricultural practices.

 

About Insecticides (India) Ltd

Insecticides (India) Ltd. (IIL) is a BSE & NSE Listed India’s leading and one of the fast growing agro chemicals manufacturing company. IIL has emerged as a front line performer in India’s crop care market with a top line of 650 Cr in last fiscal (2012-13) and is all set to touch 950 Cr this fiscal, growing at the handsome rate.

The company owns the prestigious Tractor Brand which is highly popular among the farmers. This umbrella brand of its agro products signifies the company’s deep connection with the farming community. The largest selling brands of IIL include Lethal, Victor, Thimet, Indan 4G, Hijack and Sharp.

The company has also entered into Technical and marketing MoU with American Vanguard Corporation (AMVAC), USA to manufacture and market “Thimet” and most recently “Nuvan”, an insecticide that is a household name in India.

The company has state-of-the-art formulation facilities in Chopanki (Rajasthan), Samba & Udhampur (Jammu & Kashmir) and Dahej (Gujarat). IIL also has technical synthesis plants at Chopanki and Dahej to manufacture technical grade chemicals such as Imidacloprid, Acetamiprid, Dichlorovos, Lambdacyhalothrin, D-Trans Allethrin, Glyphosate, Butachlor and Thiamethoxam etc. Providing the competitive edge by backward integration.

In 2012, IIL entered into a tie up with Japan’s Nissan Chemicals Industries Ltd to launch Pulsor, a patented fungicide for Paddy and Hakama, an advanced selective herbicide, in the Indian market.

Most recently, the company has also partnered with Japan-based Otsuka AgriTechno Co. Ltd (OAT) to set up a Joint Venture (JV) for research and development (R&D) of new agrochemical molecules. The two companies are setting up a state-of-the-art Research Centre in Bhiwadi, Rajasthan, which will employ both Japanese and Indian researchers.

 

Rajendra Ganotra is the Editor of Spicy Stars Mumbai

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