Gunday, a Hindi action movie is written & directed by Ali Abbas Zaffar and produced by Aditya Chopra.

Mumbai, February 11, 2014—Dolby Laboratories, Inc. (NYSE: DLB) and Yash Raj Films today announced that the much-anticipated movie Gunday will be releasing in Dolby® Atmos™—the latest in cinema sound technology. Dolby Atmos unleashes the potential of sound in storytelling by giving filmmakers the creative freedom to easily place or move sounds anywhere in the movie theatre to create a lifelike cinema sound experience. Gunday will be released across theatres in India and worldwide on February 14, 2014, by Yash Raj Films (YRF).s

Gunday, a Hindi action movie is written & directed by Ali Abbas Zaffar and produced by Aditya Chopra. Directed by Ali Abbas Zafar and Produced by Aditya Chopra, the film stars Ranveer Singh & Arjun Kapoor, as Bikram and Bala, along with Priyanka Chopra and Irrfan Khan, in lead roles. Set during the most turbulent times in the history of Calcutta, from 1971 to 1988, the story revolves around Bikram and Bala, who rose from being small time wagon breakers and coal thieves to becoming the biggest and most powerful black market mafia-men. As their notoriety became the stuff of legends, the people of this sprawling city started calling these two carefree and inseparable rebels as Gunday.

“I have always strived to make breakthroughs in my movies, from storytelling to production,” said Ali Abbas Zafar, director of Gunday. “Dolby Atmos is a wonderful tool that enables us to do just that. It allows us to present an even more realistic story with an amazing audio experience that not only excites the ears but also touches the heart. He further added, “We are really looking forward to the release of Gunday in Dolby Atmos, which will transport the audiences to the onscreen action of the movie presenting them with a more realistic entertainment experience.”

Gunday has been natively mixed in Dolby Atmos by rerecording sound mixer Anuj Mathur at YRF Studios. Dilip Subramaniam is the movie’s sound designer. Mixing in Dolby Atmos can simplify workflows because a native Dolby Atmos mix can be used to create 5.1- and 7.1-channel surround sound versions.

Commenting on the announcement, Pankaj Kedia, Country Manager, Dolby Laboratories India, said, “Dolby Atmos brings a natural lifelike audio experience to movie theatres, giving filmmakers the creative freedom to place and move sounds anywhere in the auditorium, including overhead, for added realism and impact. With Gunday in Dolby Atmos, moviegoers will get to be a part of the most realistic cinematic experience amplifying each action sequence, emotion, and music of the movie. As we move forward, we are committed to offering the Indian audiences the best cinematic experience.”

About Dolby Atmos

Dolby Laboratories is equipping the cinema world with its new Dolby Atmos technology, the only object-based cinema sound platform available today. Dolby Atmos unleashes the potential of sound in storytelling by providing sound experts the creative freedom to easily place or move specific sounds anywhere in the movie theatre, not just where there happen to be speakers. The result is what moviegoers have described as the most engaging and lifelike cinema sound experience ever.

Introduced in April 2012, Dolby Atmos has been embraced by all the major Hollywood studios, six Academy Award® winning directors, and 12 Academy Award winning sound mixers, among others. More than 450 Dolby Atmos screens have been installed or committed to in 40 countries with more than 150 exhibitor partners. More than 100 films from 10 different countries—representing a broad range of genres from action thrillers and animated features to comedy and horror—have been or are scheduled to be released with Dolby Atmos sound since the first film debuted in June 2012.

Dolby Atmos has received technical achievement awards from both the Hollywood Post Alliance and the Cinema Audio Society. As the inventors of the only object-based audio format used in the cinema today, Dolby is working closely with the Society of Motion Picture and Television Engineers in driving adoption of standards for object-based audio.

For the latest list of Dolby Atmos titles and to find a Dolby Atmos theatre, visit dolby.com/atmosmovies. To learn more about Dolby Atmos, visit dolby.com/Atmos.

About Yash Raj Films Pvt. Ltd.

Yash Raj Films is a leading player in the Indian film industry and one of country’s premier independent Studio conglomerate. The Company’s core lies in the production and distribution of some of the industry’s highest grossing films. With offices also in New York, London, and Dubai, YRF handles the global distribution of its own films. The Company also has its own music and home entertainment labels, design cell and post-production facilities, internet, digital, merchandising, licensing, marketing and talent management divisions, as well as in-house units focused on the creation of television software, ad films, and music videos. YRF also has its own state-of-the-art fully integrated Studio, producing a slate of films annually, and thus making it an integral part of the entertainment business in India. It has also set up a youth films division, Y Films focused on making films on the youth and become the key platform for giving opportunities for new talent. The Studio also announced its foray into the International space, YRF Entertainment. More information about the Company can be found at www.yashrajfilms.com. You may also connect with YRF on Facebook (www.facebook.com/yrf) Twitter (www.twitter.com/yrfmovies) and YouTube (www.youtube.com/yrf)

About Dolby Laboratories

Dolby Laboratories (NYSE: DLB) creates audio, video, and voice technologies that transform entertainment and communications in mobile devices, at the cinema, at home, and at work. For nearly 50 years, sight and sound experiences have become more vibrant, clear, and meaningful in Dolby. For more information, please visit http://www.dolby.com#id=1

Dolby and the double-D symbol are registered trademarks of Dolby Laboratories. Dolby Atmos is a trademark of Dolby Laboratories. “Academy Award®” is a trademark and service mark of the Academy of Motion Picture Arts and Sciences. S14/27765 DLB-G

Rajendra Ganotra is the Editor of Spicy Stars Mumbai

You must be logged in to post a comment Login