Film “DISTRICT ALIGARH” launched with great funfair.


Film “DISTRICT ALIGARH” launched with great funfair.

Dos Amigos Picture Pvt. Ltd.’s maiden venture film “DISTRICT ALIGARH” was launched with great fanfare on 19th Sept 2012 also the auspicious day of Lord Ganesha at Raheja Classique Club, Andheri west, where in lots of people from Bollywood and media were present. Producer Mahendra Ojha & Kishan Ojha welcomed Chief Guest Rao Narendra Singh Yadav & Pawan Sharma with flower bouquet. Other distinguished guests were Kurush Deboo (as Dr Rustom in film Munnabhai MBBS), Pooja Misrra (Big Boss fame), Mushtaq Khan, Birbal along with Arshad Siddique & Narendra Singh of Filmybox.

Famous sufiyana singer Shabab Sabri and singer Swaroop Khan (Indian Idol fame) entertained entire audience with their melodious voice, which was followed by unveiling of background curtain to reveal first look of film “DISTRICT ALIGARH”.

Film is written & music by Manoj Santoshi, lyrics by Saajan Agarwall and title track has been rendered by Kailash Kher, film’s executive producer is Dilip Chaukikar. Dos Amigos Picture Pvt. Ltd is a fully integrated content creation, aggregation and advertising film making company. Producer Mahendra Ojha said “locks of Aligarh are very famous and so is mysterious atmosphere also, this film is a suspense thriller”. Film is going on floor soon.

FAME MEDIA

WASIM SIDDIQUE/ARUN SINGH

09892222175/9930145266/9892530211

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Sun, Sand, Latin Angels & You!

The most ‘EXCITING’ tour guides take you to the world’s most exciting places only on FOX Traveller – every night @ 11

New Delhi, September 2012: Fun under the sun just got a whole new meaning with FOX Traveller’s Latin Angels! Now, travel to the most exciting places on earth with sizzling hot angels by your side. Sun, sand, party, beaches and your dream tour guides…your television screens are about to get hotter with the debut of the Latin Angels series this September 24th, every night @ 11pm only on FOX Traveller.

Be ready to get a scintillating dose of nature, nightlife, extreme sports, food and lots of fun… Watch these gorgeous hosts raid the world’s most exotic destinations – Miami, Ibiza, Barcelona, Madrid, Marbella and paint the town red hot!

Spanish models, Mireia Canalda and Paty Cardona and many more sizzling latin angels, will give you a lesson or two on how to party hard as they show you the famed Spanish nightlife like never before, or show you some sensuous salsa moves in Cuba.

Speaking about the show, Debarpita Banerjee, Vice President – Marketing, FOX International Channels says, “At FOX Traveller, we have always taken our viewers on a fun journey around the world, through different prisms – from adventure to cuisine, high life to back-packing and cultures. Our new series, ‘Latin Angels’ brings to life the world’s most glamorous and exotic destinations through the eyes of drop dead gorgeous supermodels. We are confident our viewers will enjoy this dose of Latin fun.”

Explore the world with the most beautiful women on the planet – starting, September 24th, every night at 11.

Miami
Our Latin Angels, the beautiful Mireia and Paty take us on a journey through the city of Miami. We get an invitation to travel with them in style on a beautiful yacht as they show us what it really means to be a Latin Angel. Salsa dancing and traditional Cuban cuisine in Mango’s show us more about this beautiful city’s roots. Bicycle rides through Crandon Park and Ocean Drive, Sexy volleyball games, and the ever present beauty of our Angels in action; give a new meaning to Miami ‘Heat’.

Marbella
The angels takes us on this breathtaking tour of truly a majestic city with enchantment at every corner. From the shopping malls of Puerto Banus, to the ultra fashionable Restaurant Dani Garcia, these angels leave no stone unturned. These spectacular tour guides take us on some of the best golf courses the world has to offer, and dive into to some of the most delicate Spanish cuisine this gorgeous country shares.

Ibiza
The party capital of the world is our angels’ next stop as we travel with them in this episode to the every vibrant Ibiza, Spain. We dive with our angels of the coast of Vara de Rey, and go jet skiing with this illuminated city as our backdrop. Of course a trip to Ibiza is fully complete, until we are immersed in their night life when our Angels take to the streets at night and party in the world famous Club Pacha. Our other angels aren’t far behind, showing their every present beauty in our famous photo shoots.

Madrid
Travel with the angels across the sea in this extraordinary episode that takes us to the streets of Madrid, Spain. The culture, the wine, the food…These beautiful angels become our angelic tour guides as they take us to the Plaza de Espana, the delicious and rare restaurant Caoba, and show us the nightlife like never before when we go with them to Vanilla Club. Scooter rides through the historic sector and a photo shoot with beauty that has never been seen before this episode opens our eyes to the riches Madrid has to offer.

Barcelona
Our lovely host, Mireia takes us to the artistic capital of Europe, Barcelona. We are shown the city in its true beauty at the famous Rambla Street, and stops at some of the most delicious restaurants this city offers. We go tapa hunting through Pinotxo Bar and Restaurant Tenorio, and see gothic architecture when we visit the ‘Sagrada Familia’. We see a nightlife that doesn’t stop until the sun comes up in a very fitting hummer limousine as we stop at the Sutton Club and Tomato Club. The European tour takes a quick hault as we are transported away to our beautiful Latin Angels in action as we see an exotic photo shoot that truly takes our breath away.

For more information log on to facebook.com/FOXtraveller

About FOX Traveller:

FOX Traveller has breathed freshness in the way audience looks at and understands ‘Travel’. It is India’s leading travel and lifestyle channel known for showcasing the best the globe has to offer. The channel also creates local productions that embody the channel philosophy- fun is in the journey- and has gained fans and followers across the young TV viewers in the country. It offers a mouth-watering array of food from around the world- street to gourmet- to fun journeys, personalized diaries, mad adventures and sexy destinations.

FOX Traveller reaches out to audiences in India and various South Asian countries including Nepal, Bhutan, Bangladesh, Pakistan and Sri Lanka. The channel is available in four different languages- English, Hindi, Tamil & Bengali and will soon be available in High-Definition.

For more media related information, please contact:

Genesis Burson-Marsteller

Deeksha Pradhan / Neha Singh

Contact No: 9899309389/ 9811645152

deeksha.pradhan@bm.com / neha.singh@bm.com

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Actress Bhumika Chawla and Director E.Niwas perform first day Ganpati Aarti

When the city is celebrating the arrival of its most adorable guest the thoughts of environmental pollution increasing at an alarming scale has become evident. But the Bollywood has stepped in to spread the message. To welcome bappa actress Bhumika Chawla along with director E.Niwas paid visit to Mumbai’s eco-friendly Ganpati pandal of TV9 . The Ganpati of 18 feet height is the highest eco-friendly Ganpati of Mumbai made out of clay. The actress and the director performed Ganpati aarti and prayed for the betterment of Mother Earth.

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Mukesh Bhatt elected as President of the Film & Television Producers Guild of India

Shri Mukesh Bhatt was unanimously elected as President of The Film & Television Producers Guild of India Ltd. (“Guild”) at the first meeting of newly elected Guild Council of Management which was held immediately after the 58th Annual General Meeting on 15th September, 2012 at Hotel Sun-n-Sand. Shri Mukesh Bhatt succeeded Shri Ramesh Sippy who retired as the President after his tenure of 2 years with The Film & Television Producers Guild of India Ltd.

During the same meeting, Shri Siddharth Roy Kapur was also unanimously elected as Vice President of the Guild. In addition, Shri Dheeraj Kumar, Shri Ashutosh Gowariker and Shri Vipul Shah were also re-elected as Vice Presidents along with Shri Manish Goswami & Shri Ashim Samanta who were also re-elected as the Treasurers.

Ms. Ekta Kapoor & Ms. Shrishti Arya were also nominated as the 2 new members in the newly formed Guild Council of Management for the year 2012-13.

Shri Kulmeet Makkar will continue to manage the affairs of the Film & Television Producers Guild of India Ltd as its Chief Executive Officer.

In his first speech after assuming office, Shri Mukesh Bhatt said “I have imbibed a lot from (incumbent) President Shri Ramesh Sippy over the last 2 years. In particular, Shri Sippy’s insight in taking several crucial decisions for Guild was amazing and will act as a source of inspiration to me. It is a great privilege to lead a prestigious entertainment trade body such as Guild and I will work to the best of my capabilities and energies and strive for the interests of the Guild and the entertainment industry. I seek the support of all the Council and Guild members in our objective to aggressively pursue and resolve the problems of the industry.I also welcome the induction of Ms. Ekta Kapoor and Ms. Shrishti Arya into the Guild Council. Their knowledge and expertise will undoubtedly benefit the Council and the Guild. As President of the Guild, it will be my endeavor to work together and join forces with the other Council & fellow Guild members and other entertainment trade bodies to strive for the welfare and progress of the Indian entertainment industry in the ultimate analysis”.

The outgoing President Shri Ramesh Sippy said “During my tenure over the course of the last 2 years, the Guild has taken up several issues of the entertainment industry and though some of the matters have not been fully resolved, there is no doubt about the genuineness of our efforts in trying to resolve these problems and I am thankful to all my team members for their support and co-operation. I will continue to provide my wholehearted support to the Guild whenever my services are required. I am sure that the next management team will carry on with their efforts to resolve these significant industry matters. I wish them all the very best for their journey”.

The following are the members of the newly elected Council of Management of Guild:-

1. Shri Mukesh Bhatt (President)

2. Shri Ashutosh Gowariker (Vice President)

3. Shri Dheeraj Kumar (Vice President)

4. Shri Vipul Shah (Vice President)

5. Shri Siddharth Roy Kapur (Vice President)

6. Shri Manish Goswami (Treasurer)

7. Shri Ashim Samanta (Treasurer)

8. Shri Ramesh Sippy

9. Dr. Yash Chopra

10. Shri Manmohan Shetty

11. Shri Kamal Kumar Barjatya

12. Shri Amit Khanna

13. Shri Rakesh Roshan

14. Shri Bobby Bedi

15. Shri Sushilkumar Agrawal

16. Shri Rajkumar Kohli

17. Shri Karan Johar

18. Shri Vishal Bharadwaj

19. Shri Farhan Akhtar

20. Shri Prosenjit Chatterjee

21. Shri D.Suresh Babu

22. Ms. Ekta Kapoor

23. Ms. Shrishti Arya

24. Shri Kiran Shantaram (Permanent Member)

25. Shri Randhir Kapoor (Permanent Member)

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Veena’s First lesbian love interest Album

Bollywood Starlet Veena Malik has now turned a singer and had done an album to supports Lesbian. “Drama Queen” the First single album of Veena Malik. The album is going to portray the relationship of homosexuality. The Album is very sexy, hot and gamy there were Veena was seen kissing her female love partner. The Album Video is going to cause a fire within her lesbian fans.

“This song was an excuse to put every lesbian cliché and stereotype we could think of into one song. The album specially dedicated to my Lesbian and Homosexual fans as I personally support them. As for my first single it’s the best of all”, said Veena.

The interesting thing about this album is that it is about a woman that is in love. But the singer is saying that she is not interested in the woman that way. Now let’s see how much people like the Veena Malik album and how it affects her homosexual fans.


Media Contacts:
Scribes INC- The PR Company

Satish Reddy
Mobile : 09167115564
Email : sateshreddey@yahoo.com

Abhishek Dubey
Mobile : 09699384240
Email : abhiscribesinc@gmail.com

Nilofer Ansari
Mobile : 07303854885
Email : niloferscribes@gmail.com

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Vserv.mobi partners with Sony Music to monetize Coke Studio app

India, September 20, 2012: Vserv.mobi, a leading global mobile ad network for app developers, publishers and advertisers has announced on it’s blog an alliance with Sony Music Entertainment India Pvt. Ltd to serve premium ads on the newly launched Coke Studio app. Powered by the company’s flagship product, AppWrapper, this partnership will allow advertisers to reach out to key mobile consumers through high impact, full screen ads. The Coke Studio App is available on the Android Play Store as a free download.

Launched by Sony Music, Coke Studio is a musical platform where celebrated as well as promising artists across genres collaborate, taking viewers through a captivating, melodic journey. In its second season now, the show recently launched its mobile app to make it a more personal on the go experience for music aficionados. Vserv.mobi’s partnership with Coke Studio brings this app to users for free, powered by AppWrapper premium advertising. Ads are shown only at the start and exit, in an impactful Full Screen format thereby delivering the best user experience.

Commenting on the association, Binay Tiwari, Head – Global Marketing, Vserv.mobi said, “As Mobile becomes the primary screen for consumers, premium content will have to make the transition as well. Driven by the game changing potential of our AppWrapper, we are confident that we will be able help content owners & publishers make this transition quickly. We are pleased to partner with Sony Music in bringing the iconic Coke Studio music experience to consumers on Mobile. Brand advertisers will embrace this powerful union of premium content with impactful ads, which allows reaching the user everyday & everywhere.”

The premium property has already started seeing tremendous traction with Brand advertisers. Highlighting the adoption, Ranjoy Dey, Chief Operating Officer, Ignitee Digital Services said “With premium content like Coke Studio coming to mobile, our brands are now more eager than ever, to make mobile an integral part of their media mix! Maruti Suzuki has already signed up ‘Ritz’ – its brand targeted towards young couples, for the Coke Studio property on Vserv.mobi network. The property is unique from a perspective that it delivers powerful impact, emotion & engagement of TV, while offering the reach & cost efficiency of the mobile media”

With the advent of the festive season, brands are gearing up for increased consumer spends. Through its unique circle location targeting technology the AppWrapper scores a clear advantage as it enables brands to target users with region specific messaging. Circle location targeting allows brands to reach users in key metros (Mumbai, Delhi, Kolkata & Chennai) or at a state level.

The ad formats supported by the AppWrapper technology include Video, Interactive HTML5 and other Rich Media formats, to deliver impact & engagement with the brand message. The premium advertising enabled by the Vserv.mobi AppWrapper delivers high impact Full Screen ads that are unmissable, uncluttered and yet delivered at performance pricing.

Sanujeet Bhujabal, Marketing Director, Sony Music Entertainment India added, “The launch of the Coke Studio app bears testimony to the growing attractiveness of the mobile medium. We believe that our alliance with Vserv.mobi will give us a chance to provide premium mobile content to millions of mobile consumers and grow our mobile revenue stream.”

The partnership will soon extend to other premium apps and content properties of Sony Music. Powered by the AppWrapper for monetization, it will allow premium advertising across various genres.

About Vserv.mobi:

Vserv.mobi is a leading Global Mobile Ad Network with strong presence in emerging markets. Vserv’s pioneering technology AppWrapper powers One Click App Monetisation for 10000+ Apps across Android, WP7 & J2ME platforms. AppWrapper is the World’s Simplest App Monetization – it enables premium advertising & innovative pricing models on any app, without coding, in just one click. Vserv is the only Ad Network with App media across feature phones, smart phones and tablets, thus providing advertisers unparalleled reach and engagement. Built on superior technology, the Vserv Marketplace delivers exceptional ROI to advertisers as well as enhanced earnings to developers & publishers. Visit www.vserv.mobi for more details

@vservmobi | fb.com/vserv.mobi | gplus.to/vservmobi | linkedin.com/company/vserv-mobi | blog.vserv.mobi

About Sony Music Entertainment India Pvt Ltd

Sony Music Entertainment India Pvt Ltd is an India-based recorded music company. The company has a vast catalog that comprises important recordings of both local artists and international superstars. Sony Music Entertainment India Pvt Ltd operates as a subsidiary of Sony Music Entertainment Inc.

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Media Contacts:

Binay Tiwari

Vserv.mobi

Ph: 022 29275128 | Email: press@vserv.mobi

Lohit Chandran

Text100 Global Communications

Ph: 022 61379010 | Email: Lohit.Chandran@text100.co.in

Lohit Chandran

Account Executive • Text100 Mumbai, India • Global Communications

113 Mittal Chambers, 228 Nariman Point • Mumbai 400021 • www.text100.com

• D: +91 22 6137 9010 • M: +91 9820204414 • F: +91 22 6659 5524 • E: lohit.chandran@text100.com • Twitter: @LohitChandran

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Swami Nithyananda in Bigg Boss 6?

If rumours are to be believed, India’s most controversial spiritual leader Swami Nithyananda might be entering the country’s biggest reality show Bigg Boss.

The self-styled godman who shot to notoriety with unproven allegations of a sex scandal with Southern actress Ranjitha, was also the target of a former disciple who frivolously claimed to have been raped by him 40 times over five years.

Even while these cases reached the courts, Swami Nithyananda became a favourite punching bag for many television channels, but surprisingly witnessed growth in popularity and followers.

When asked about reports regarding Nithyananda entering Bigg Boss, his spokesperson Dale Bhagwagar admitted, “I’ve been told, the godman has been approached earlier,” but added, “It’s too early to confirm or deny.”

Apparently, in their agreements for Bigg Boss, all participants are bound by a very strong secrecy clause about their entry on the show. That could be a reason; most never admit to their participation before the show.

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Swami Nithyananda in Bigg Boss 6?

If rumours are to be believed, India’s most controversial spiritual leader Swami Nithyananda might be entering the country’s biggest reality show Bigg Boss.

The self-styled godman who shot to notoriety with unproven allegations of a sex scandal with Southern actress Ranjitha, was also the target of a former disciple who frivolously claimed to have been raped by him 40 times over five years.

Even while these cases reached the courts, Swami Nithyananda became a favourite punching bag for many television channels, but surprisingly witnessed growth in popularity and followers.

When asked about reports regarding Nithyananda entering Bigg Boss, his spokesperson Dale Bhagwagar admitted, “I’ve been told, the godman has been approached earlier,” but added, “It’s too early to confirm or deny.”

Apparently, in their agreements for Bigg Boss, all participants are bound by a very strong secrecy clause about their entry on the show. That could be a reason; most never admit to their participation before the show.

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Bhagwati Jagaran on occassion of Ganeshotsav

on occassion of Ganeshotsav, a Bhagvati jagaran has been organised on 22 September 2012 at 8.00 PM. The venue is Radhe maa Bhawan, Sodawala lane, Borivali West. The entry is Free.

Bhajans, songs will be sung in name of Bhagvati Maa(Maa Durga) and Ganeshji. Mamtamayee Shree Radhe Guru Maa will distribute Tulsi ji Tree. Everyone is welcome.

Sanjay Sharma Raj

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Countdown to Airtel Delhi Half Marathon 2012 begins

PRESS RELEASE New Delhi, September 19, 2012

Procam International, promoters of the Airtel Delhi Half Marathon 2012, announced its preparedness to present a bigger and better edition of this unique event with the announcement of various positive developments and the involvement of one of the world’s greatest athletes as Event Ambassador in a Meet & Greet Session at the Le Meridien the Official Host Hotel, on Wednesday.

Text Box: Highlights of ADHM 2012 n David Rudisha to be Event Ambassador n Get Active ADHM Expo from September 21 to 23, 2012 n A total of 31,746 runners registered for the event n Prize money of USD 210,000 n 21 teams from 18 colleges to participate in Inter-Collegiate Sporting Challenge Present on the occasion along with Dilip Jayram, CEO, Procam International, was Bharat Bambawale, Global Brand Director, Bharti Airtel, the title sponsor and Hitesh Sharma, COO Radio Mirchi, the Radio Partner to the event, along with representatives from other partners to the event.

Over subscription to all race categories, a significant increase in half marathon runners, bonuses for a new world record and course records in the elite category as well as the Indian category, a change in the venue of the Get Active Event Expo and revised start times for some of the races were some of the significant announcements made. The name of David Lekuta Rudisha, the current 800m Olympic champion, who won the gold medal in London and set a new world record while doing so, was announced as the Event Ambassador to the 2012 edition of the world’s most prestigious half marathon.

The Airtel Delhi Half Marathon will see participation from a total of 31,746 participants. The Half Marathon has received 10609 entries, while the Great Delhi Run a whopping 19781. The Senior Citizens’ Run will have 1125 participants, while the Wheelchair Event 231.

The Airtel Delhi Half Marathon is one of the few half marathons from around the world to enjoy IAAF Gold Label Status. The event continues to enjoy the faith and support of the Association of Marathons and Distance Races (AIMS) and International Association of Athletics Federations (IAAF), which has maintained the ‘Gold Label’ status of the event.

“Given our focus on youth and the theme of friendship, the Airtel Delhi Half Marathon has given brand Airtel the perfect platform to bring Dilli-ke-friends closer and celebrate their common passion for a fitter lifestyle. Since the last four years of our association with ADHM, we have seen people’s participation in this annual sporting event become bigger and better each year – and the 2012 leg of the race is now set to take registrations to an all new level of 31 thousand plus runners. We look forward to race day on 30th September 2012 and invite Delhi to come and be a part this exciting experience called Airtel Delhi Half Marathon!” said Bharat Bambawale, Global Brand Director – Bharti Airtel.

The decision to hold the Event Expo one week earlier was taken last year, aimed at easing the pressures on the amateur runners coming in to collect their running numbers. This year too, the Event Expo will be held one week earlier, from September 21 to 23, 2012, but at a new venue. The venue for this year’s Event Expo will be the NSIC ground, Exhibition Complex, Gate No. 3 & 4, Okhla Industrial Area Phase-III, Outer ring road, New Delhi-110020; near Govind Puri metro station.

The Expo will be on between 11.00 am to 7.00 pm on all the three days and will also be the venue for all confirmed participants from Delhi and its surrounding to come and collect their running numbers along with the goodie bags. Outstation runners can collect their running numbers and goodie bags on September 29 between 11.00 am and 7.00 pm at the Jawaharlal Nehru Stadium.

Exciting times at the Expo: The grand finale of the Airtel Treadmillion Challenge will be conducted at the Expo on all 3 days. The zone which clocks the highest number of miles will be the winner. Airtel and Radio Mirchi will then help fulfill one of the demands of the winning zone, chosen/identified by the people of that zone. The winning zone will be announced on the final day (23rd September). The Airtel Marathon Rockers contest too will be conducted at the Expo at the following times: 6.15 pm on September 21; 3.45 p.m., 5 p.m., 6.15 p.m on September 22 and 5 p.m. onwards on September 23.

A limited number of running bibs will be sold at the Expo by Concern India Foundation at their stall, with the proceeds going towards charity. Bibs for the Half Marathon will be available for Rs 2000, and bibs for the Great Delhi Run at Rs 1500.

The Following partners will have interactive stalls at the Expo: Bharti Airtel; BMW Experience Zone; Timex India; Omron Healthcare; Max Healthcare; Radio Mirchi and Concern India Foundation. In addition to the above, there will also be stalls set up by Nike India and ASICS Japan.

David Rudisha as Event Ambassador: David Rudisha, one of the most exciting, young Olympic and World Champions was announced as the Event Ambassador of the Airtel Delhi Half Marathon, 2012. Rudisha, who took the entire sporting world by storm by setting the new World record while winning the 800m Olympic Gold in London, will be in Delhi from Thursday, September 27 to promote the event, meet with the sponsors and partners, the elite athletes, encourage the amateur athletes and later on spread the message worldwide about the event and the running movement in the country.

David Rudisha is the current Olympic and world record holder in the 800 metres, as well as the current World and Olympic Champion at the distance. Rudisha holds the three fastest, six of the eight fastest, and half of the twenty fastest times ever for this event. Just weeks ago at the London 2012 Olympics he astonished the world by breaking the world record for 800 metres with a time of 1:40.91.

Rudisha’s past achievements: In September 2009, Rudisha won the IAAF Grand Prix meeting in Rieti, Italy, posting a new African record of 1:42.01, beating the 25-year old record of 1:42.28 set by compatriot Sammy Koskei. That effort put him in fourth place on the all-time list. On 10 July, 2010, Rudisha ran the 800 m in 1:41.51 at the KBC Night of Athletics in Heusden, Belgium; this new personal record placed him No. 2 all-time in the world for the 800 m.

In November 2010, at the age of 21, he became the youngest ever athlete to win the IAAF World Athlete of the Year award. He also won the Kenyan Sportsman of the Year award.

In August 2011 he managed to win the World Championships in Daegu, Korea in a time of 1:43.91, just some ten days before running 1:41.33 in Rieti.

With a time of 1:41.74, Rudisha set the US all comers 800 m record at the 2012 Grand Prix at Icahn Stadium in New York City. He guaranteed his selection for the Kenyan Olympic team for the first time with a win at the Kenyan trials, running a time of 1:42.12 minutes – the fastest ever recorded at altitude.

David Rudisha’s association with the event is in line with Procam International’s efforts to bring to India some the world’s most accomplished sportsmen to raise the profile of the sport of distance running. Some of the luminaries who have been event ambassadors in the past include names like Richard Hadlee, Allan Border, Jackie-Joyner Kersee, Daley Thompson, Catherine Freeman, to name a few.

“I am delighted to be the Event Ambassador for the Airtel Delhi Half Marathon. It is so vital, that besides the amazing competitive field, which also includes some of my fellow-Kenyans, there is also the average runner who participates for health and fitness, charity and also for self belief. This event has always been very much of an anticipated event every year and 2012 is no exception. I am honored to be a part of it and encourage everyone to be a participant in whatever way possible. I am looking forward to my visit and my best wishes to the organisers, sponsors, runners, and most of all the city of Delhi,” said Rudisha in his message from Kenya.

Super fast elite athlete field: The world’s most prestigious half marathon, with its prize fund of USD 210,000 and bonuses of USD 25,000 for a new world record and USD 10,000 for a course record has once again attracted a super fast field of elite men and women, with 12 male athletes having sub-60 timings and eight female athletes with sub-70 timings.

Leading the men’s field will be the world’s fastest half marathon of the year, Ethiopian Atsedu Tsegay, who has confirmed his participation with the sole aim of attempting to lower the world record of 58.23. The 21-year-old Tsegay clocked 58.47 when wining the Prague half marathon in March 2012.

Tsegay will lead a talented field of fellow Ethiopians, among them defending champion Lelisa Desisa and course record holder Deriba Merga.

The Kenyan challenge will be spearheaded by Ezekiel Chebii, who clocked 59.05 while winning the Lille Half Marathon early this month. Running alongside him will be Gilbert Masai, who clocked 59.57 while finishing 4th at Lille. Leonard Langat, with a personal best of 59.52 and Peter Kamais, with a personal best of 59.53 are the other notable Kenyans. Moroccan Abdellah Fathi, Tanzanian Dickson Marwa and South African Lucky Modike are the other names to watch out for.

The women’s race too will see a battle between the Kenyans and Ethiopians, with Namibia’s Helalia Johannes, who finished 12th in the marathon at the London Olympics, emerging as the dark horse. The Kenyans will be led by Helah Kiprop and Caroline Kilel, with Helen Kimutai and Irene Mogaka also names to watch out for.

The Ethiopian challenge will be spearheaded by Aselefech Mergia, twice winner here and winner of the Dubai Marathon 2012, and Belaynesh Oljira, winner of the Houston Half Marathon 2012.

Revised start times: Keeping in mind the possibility of the weather being hot on September 30, it has been decided to start all the races earlier. Accordingly the Half

Marathon for Elite men will start at 6.30 am, followed by the Half Marathon for Elite women at 6.35 am. The Open Half Marathon will start at 6.40 am, followed by the Wheelchair Event at 7.30am, the Senior Citizens’ Run at 7.35 am and the Great Delhi Run at 8.45 am.

Strong response to Inter-Collegiate Sporting Challenge: The Inter-Collegiate Sporting Challenge, now in its second year, has received entries from 21 teams, representing 18 colleges. Among them are 15 men’s teams and 6 girl’s teams.

Following are the colleges that have confirmed participation: P G DAV College (Lajpat Nagar); Deendayal Upadhyaya College; IIT, Delhi (Hauz Khas); JIIMS – Jagannath Int Mgt. School (Vasant Kunj); Delhi Technological Univ (Bawana Road, 2 teams); Amity Univ (Gurgaon); Bhaskaracharya College of Applied Sciences (Dwarka); Lady Sri Ram College (Kailash Colony, South Delhi, Girls College); Jamia Hamdard (Sangam Vihar, 2 teams); Vivekanand College Shri Guru Teg Bahadur Khalsa College; Shyamlal College; Laxmi Bai College (Girls); Dayal Singh College; College of Vocational Studies (Seikh Sarai); Miranda House (Delhi Univ Girls College); IGIPE & SS Indira Gandhi Institute of Education & Sports Science (Vikas Puri, 2 teams); ITS Group of Institutions (Ghaziabad)

Since its inception, the Airtel Delhi Half Marathon has been embraced by the city and its citizens as its very own, the sense of ownership and belonging strengthening over the years. This year the event was oversubscribed much before the last date and it is this commitment from the participants that propels promoters Procam International, backed by the powers that govern, to deliver an even better event on September 30, 2012.

Title Sponsor Bharti Airtel

Supported by Government of Delhi

Under the Aegis of Athletics Federation of India

Rarified and Measured by AIMS

Certified and Labeled by IAAF

Promoted by Procam International

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Rajendra Ganotra is the Editor of Spicy Stars Mumbai

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