92.7 BIG FM celebrates the spirit of Motherhood this Mothers Day

92.7 BIG FM celebrates the spirit of Motherhood this Mothers Day

On air excitement across its stations

Mumbai, May 12th, 2012: 92.7 BIG FM – India’s No. 1 FM Network and Radio Broadcaster of the year at the Golden Mikes salutes and celebrates the spirit of motherhood this Mother’s Day on 13th May across its 45 city network. So this Mother’s Day you will not only find love in the air for your mother, but also on-air, with 92.7 BIG FM. 92.7 BIG FM, true to the style of living it up in a BIG way, has a bouquet of special things meant for all Mothers in the world throughout the week. 92.7 BIG FM rolls out a range of innovative programmes across stations to celebrate the love and sacrifice of mothers.

The radio station is surely going to make the week for all mothers the most memorable and unforgettable with sharing with listener’s unmatched stories, fond memories, dedicated songs and much more.

On this special occasion, the 92.7 BIG FM Mumbai Station celebrates the spirit of motherhood with its spike “Mothers Day Manao, Life Banao” which would bring onboard famous Bollywood mothers to speak about their heartwarming journey from a being a hard working professional to moving onto the role of a mother and then striking a balance between the two. The show will have the gorgeous mothers of tinsel town including Raveena Tandon, Suchrita Pillai, Tara Sharma, Farrah Khan, Karisma Kapoor and Mahima Chaudhary sharing experiences on various facets associated with motherhood like health, emotions, fitness, career and responsibility. RJ Ankit will be talking with these moms and also taking a sneak peek into their lives. The activity will see widespread promotions on digital space including Facebook and Twitter.

The Delhi Station has an equally interesting programme wherein they would invite 10 talented kids from Lakshman Public School to dedicate a song or message to their mothers. In addition to this, 92.7 BIG FM Delhi has also associated with Life Cell International to host a ‘Great Expectations’ show at Hotel Westin, Gurgaon and Glam Mom Gala organized by the Child Magazine at the Select City Walk mall. This is not all, 92.7 BIG FM Delhi will also host a show with Nelofar Currimbhoy, daughter of Ms. Shahnaz Husain who will talk about her mother’s inspiring journey from the time she started a small beauty clinic in the verandah of her home and single handedly building it into a respected corporation which employs more than 1800 people.

After the phenomenal success in its first year, 92.7 BIG FM Chennai brings back ‘Thaayilaamaal Naanillai – Season 2’. This interesting show will involve families trying hard to rescue their mother by executing the tasks assigned to them at the studio. Celebrities will also come on air to dedicate songs to their mothers.

While at Bangalore Station, a special contest would run where, 92.7 BIG FM will provide the opportunity to the listeners to talk about the traits that they have in common with their mothers and disclose the secrets that they had hidden from their mothers all these years. The show will also witness a weeklong celebration of Mother’s day with celeb moms coming on air to make their musical dedications to mothers.

92.7 BIG FM Hyderabad will go the Tollywood way with ‘Amma Cheppindi’. This exciting contest would have mothers of Tollywood celebrities sharing funny, naughty incidents and anecdotes about their kids. The listeners just need to guess the name of the celebrity their mothers are referring to and lucky winners would win attractive prizes.

So celebrate Mother’s Day with your favorite Radio Station

About Reliance Broadcast Network Ltd.

Reliance Broadcast Network Limited is a multi-media entertainment conglomerate with play across radio, television, intellectual properties and out of home. It is part of the Reliance Group and specializes in creating and executing integrated media solutions for brands. It houses the following verticals: 92.7 BIG FM – India’s largest FM Network with 45 stations, reaching over 4 crore Indians each week; BIG CBS – A joint venture with CBS Studios International, USA’s No. 1 TV broadcaster which has launched 4 Channels, BIG CBS Prime, BIG CBS Love, BIG CBS Spark and the first international Punjabi Channel Spark Punjabi; BIG MAGIC – marked the Company’s entry into the regional entertainment space, positioned as India’s only Channel exclusively for the Hindi Heartland. Added to this robust bouquet, the Company also distributes Bloomberg UTV, India’s premier business news channel. In the space of live entertainment the Company has BIG LIVE a division which develops, executes and markets Intellectual Properties, integrated across RBNL’s media platforms and synergizing excellently with this division is BIG PRODUCTIONS a division which functions as a television content production house catering to the diverse creative needs of the Indian television landscape; In the out of home space, the Company has BIG STREET – which is in the business of acquiring and marketing of long term premium out of home inventory. For more information, log on to: www.reliancebroadcast.com

Rajendra Ganotra is the Editor of Spicy Stars Mumbai

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